Kama Sutra Spark With Urge Deo Spray for Unisex 150 ml Pack of 2

Kama Sutra Spark With Urge Deo Spray for Unisex 150 ml Pack of 2

About Product: Kama Sutra Spark With Urge Deodorant Spray is a refreshing and long-lasting fragrance that keeps you feeling fresh and confident all day long. This pack of 2 is perfect for those who want to stock up on their favorite deodorant.

Key Features: - Unisex fragrance suitable for both men and women - Long-lasting formula that keeps you smelling good all day - Convenient spray bottle for easy application - Pack of 2 for value for money

For whom: This deodorant spray is perfect for anyone looking for a refreshing and long-lasting fragrance that can be used by both men and women. It is ideal for those who lead an active lifestyle and need a deodorant that can keep up with them all day long.

Pros: - Refreshing fragrance that lasts all day - Unisex formula suitable for both men and women - Convenient spray bottle for easy application - Pack of 2 for value for money

Cons: - Some may find the fragrance too strong - May not be suitable for those with sensitive skin

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features align well with Indian consumer preferences.	Mint
Brand Strength	20	15	Kama Sutra is a well-known brand in India.	Brand Equity
Category Momentum	20	10	Deodorant market growing steadily in India.	Euromonitor
Price Positioning	20	10	Competitively priced for the Indian market.	Business Standard
Competition	10	9	Facing strong competition from other established brands.	The Economic Times
Use-case Advantage	5	2	Offers long-lasting fragrance suitable for Indian climate.	Hindustan Times
Final Market Score	100	66/100 (3.30/5)	Kama Sutra Spark With Urge Deodorant Spray holds a strong position in the competitive Indian deodorant market.

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