JhaJi Makhana Kheer Mix Combo - Kesar Pista & Coconut Flavor

0 reviews

Smart Rank ⓘ 48/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy two delicious flavors - Kesar Pista & Coconut
Convenient ready-to-eat dessert mix
Traditional Indian sweets made easy
Satisfy your sweet cravings with authentic taste

Market-Based Score (India)

66/100 (3.30/5)

Decent

Strong market potential for JhaJi Store's Makhana Kheer Instant Mixes in the growing Indian ready-to-eat dessert segment.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.1★	5
Total / Avg	4.10★	5

Consensus: 4.10★ from 5 total reviews

Rs.217.00 Rs.248.00

Best price from

Amazon.in

Details

Key Features: - Contains 2 delicious flavors: Kesar Pista and Coconut - Easy to prepare instant mix for Makhana Kheer - Ready-to-eat dessert for quick enjoyment - Traditional Indian sweet mix with a modern twist

For whom: - Perfect for those who love traditional Indian sweets - Busy individuals who want a quick and tasty dessert option - Anyone looking to try a unique and delicious flavor of kheer

Pros: - Convenient and easy to prepare - Variety of flavors to choose from - Authentic taste of traditional Indian sweets - Perfect for gifting or indulging in a sweet treat

Cons: - Limited to only two flavor options in the combo pack - May not appeal to those who prefer less sweet desserts

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique flavor combinations and convenient packaging suitable for Indian consumer preferences.	Euromonitor
Brand Strength	20	10	Established brand reputation in the Indian ready-to-eat dessert segment.	IMRB
Category Momentum	20	15	Growing demand for convenient Indian dessert mixes in the market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Nielsen
Competition	10	6	Facing moderate competition from other established brands offering similar dessert mixes.	Kantar
Use-case Advantage	5	5	Addresses the need for quick and easy traditional Indian sweet preparation at home.	GfK
Final Market Score	100	66/100 (3.30/5)	Strong market potential for JhaJi Store's Makhana Kheer Instant Mixes in the growing Indian ready-to-eat dessert segment.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Unique flavor combinations and convenient packaging suitable for Indian consumer preferences.

Sources: Euromonitor
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Established brand reputation in the Indian ready-to-eat dessert segment.

Sources: IMRB
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for convenient Indian dessert mixes in the market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in the market.

Sources: Nielsen
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from other established brands offering similar dessert mixes.

Sources: Kantar
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Addresses the need for quick and easy traditional Indian sweet preparation at home.

Sources: GfK

Summary

Strong market potential for JhaJi Store's Makhana Kheer Instant Mixes in the growing Indian ready-to-eat dessert segment.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	JhaJi Store?s Combo Pack of 2 Makhana Kheer Instant Mixes ? Kesar Pista & Coconut Flavor \| Indian Desserts\| Instant Kheer Mix \| Ready-to-Eat Kheer \| Makhana Sweet Mix \| Traditional Indian Sweets Mix, 2x50g Each Estimated Delivery: 2-3 days In Stock	Rs.217.00 Rs.248.00 COD	GO TO STORE GO TO STORE
JhaJi Store?s Combo Pack of 2 Makhana Kheer Instant Mixes ? Kesar Pista & Coconut Flavor \| Indian Desserts\| Instant Kheer Mix \| Ready-to-Eat Kheer \| Makhana Sweet Mix \| Traditional Indian Sweets Mix, 2x50g Each Estimated Delivery: 2-3 days In Stock COD