JDD 2 in 1 Loofah with Handle Back Srubber Bath Brush with Handle Bath brush for women Men Body Cleaning Brush Loofah Brush Pack of 1 Random Colour

JDD 2 in 1 Loofah with Handle Back Srubber Bath Brush with Handle Bath brush for women Men Body Cleaning Brush Loofah Brush Pack of 1 Random Colour

- The JDD 2 in 1 Loofah with Handle is a versatile bath brush that can be used to exfoliate and cleanse the skin effectively. It features a loofah on one side for gentle exfoliation and a soft bristle brush on the other side for a thorough cleaning experience.

- Key features of this product include a long handle for easy reach, a sturdy construction that ensures durability, and a comfortable grip that makes it easy to use in the shower or bath.

- This bath brush is suitable for both men and women who are looking for a convenient and effective way to cleanse and exfoliate their skin. It is ideal for all skin types and can be used on a daily basis to maintain smooth and healthy skin.

- Pros: The 2 in 1 design makes it convenient to exfoliate and cleanse the skin in one tool, the long handle allows for easy reach, and the sturdy construction ensures long-lasting use. Cons: The random color selection may not be suitable for those who prefer a specific color, some users may find the bristles to be too soft or too stiff for their liking.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers 2-in-1 functionality and ergonomic design.	Business Standard, Livemint
Brand Strength	20	15	Recognizable brand with positive consumer perception.	TOI, Hindu
Category Momentum	20	10	Growing demand for bath accessories in Indian market.	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar products in the market.	ET, Mint
Competition	10	6	Facing moderate competition from established and new brands.	Business Standard, Hindu
Use-case Advantage	5	5	Addresses the need for effective body cleaning and exfoliation.	TOI
Final Market Score	100	66/100 (3.30/5)	Competitively priced bath brush with good features and brand strength.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—