Hellmanns Lighter Mayonnaise - 430ml 430 ml
Smart Rank ⓘ
66/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enjoy the great taste of Hellmann's Lighter Than Light Mayonnaise in a 430 ml bottle
- Get a healthier option with this light mayonnaise at an affordable price of 800.0000
- Perfect for those looking for a lighter alternative without compromising on flavor
- Add a creamy touch to your dishes with this high-quality mayonnaise from Hellmann's
Market-Based Score (India)
66/100 (3.30/5)
Decent Hellmann's Lighter Than Light Mayonnaise holds strong in a competitive market with its health-conscious positioning.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 3.9★ | 365 |
Total / Avg | 3.90★ | 365 |
Consensus:
3.90★ from 365 total reviews
Key Features
Category | Condiment |
---|---|
Fat Content | 3% |
Eggs | Free-range |
Dietary | Vegetarian |
Gluten-Free | Yes |
Calories | Lower than regular mayonnaise |
Texture | Creamy |
Flavor | Delicious |
Details
Key Features: - Contains only 3% fat - Made with free-range eggs - Suitable for vegetarians - Gluten-free
For whom: This product is perfect for individuals looking for a lighter mayonnaise option without compromising on taste. It is also ideal for those following a low-fat or vegetarian diet.
Pros: - Lower in calories and fat compared to regular mayonnaise - Creamy texture and delicious flavor - Versatile and can be used in a variety of dishes - Made with high-quality ingredients
Cons: - Some may find the taste slightly different from regular mayonnaise due to the lower fat content
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Lighter Than Light variant aligns with health-conscious consumer trends. | Nielsen |
Brand Strength | 20 | 15 | Hellmann's is a globally recognized brand known for quality. | Euromonitor |
Category Momentum | 20 | 10 | Growing demand for healthier spreads in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar premium products in the category. | Kantar |
Competition | 10 | 6 | Facing competition from local and international brands offering similar light mayonnaise options. | IRI |
Use-case Advantage | 5 | 5 | Versatile for sandwiches, salads, and dips, appealing to diverse consumer needs. | GfK |
Final Market Score | 100 | 66/100 (3.30/5) | Hellmann's Lighter Than Light Mayonnaise holds strong in a competitive market with its health-conscious positioning. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Lighter Than Light variant aligns with health-conscious consumer trends.Sources: Nielsen -
Brand Strength 15/20
Weight: 20Contribution: 15Rationale: Hellmann's is a globally recognized brand known for quality.Sources: Euromonitor -
Category Momentum 10/20
Weight: 20Contribution: 10Rationale: Growing demand for healthier spreads in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar premium products in the category.Sources: Kantar -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from local and international brands offering similar light mayonnaise options.Sources: IRI -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Versatile for sandwiches, salads, and dips, appealing to diverse consumer needs.Sources: GfK
Summary
Hellmann's Lighter Than Light Mayonnaise holds strong in a competitive market with its health-conscious positioning.
Quick Compare

Rs.800.00
⭐ Reviews Summary
✅ What Users Love
- Light and creamy texture
- Lower calorie option compared to regular mayonnaise
- Versatile for various recipes and sandwiches
⚠️ What to Watch
- Some users find the taste less rich than regular mayonnaise
- May contain artificial ingredients that some consumers avoid
- Texture may be too thin for certain preferences

Rs.600.00
⭐ Reviews Summary
✅ What Users Love
- 100% pure and raw honey with no sugar adulteration
- Natural immunity booster and aids digestion
- Sourced from Sundarban forest, known for its unique flavor
⚠️ What to Watch
- Higher price compared to regular honey
- Some customers report crystallization over time
- Limited availability in certain regions

Rs.480.00
⭐ Reviews Summary
✅ What Users Love
- High quality and pure honey with no additives.
- Effective for health benefits such as immune support and skin care.
- Pleasant taste and texture, making it enjoyable to consume.
⚠️ What to Watch
- Higher price point compared to regular honey.
- Some users report inconsistency in texture or thickness.
- Limited availability in certain regions or stores.

Rs.450.00
⭐ Reviews Summary
✅ What Users Love
- Creamy texture that spreads easily
- Made from a single ingredient, ensuring purity
- Keto and diabetic friendly, suitable for various diets
⚠️ What to Watch
- Some find the taste too plain or lacking flavor
- Higher price point compared to conventional nut butters
- Limited availability in stores
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Hellmann's Lighter Than Light Mayonnaise, 430 ml Estimated Delivery: 2-3 days
In Stock
|
Rs.500.00 Rs.800.00 COD
|
GO TO STORE GO TO STORE |
Hellmann's Lighter Than Light Mayonnaise, 430 ml Estimated Delivery: 2-3 days
In Stock
COD
|