ITC Jaggery Oats Digestive Cookies 100g

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ITC Jaggery Oats Digestive Cookies 100g
Smart Rank ⓘ 63/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • High in fiber & protein for better digestion and overall health
  • Free from maida & refined sugar, suitable for health-conscious individuals
  • Packed with nuts & seeds for added crunch and nutritional value
  • Perfect snack option for those following a balanced diet plan

Market-Based Score (India)

66/100 (3.30/5)
Decent
Healthy and competitively priced oat cookies with strong market potential

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 171
Total / Avg 4.00★ 171
Consensus: 4.00★ from 171 total reviews

⭐ Reviews Summary

✅ What Users Love

  • High fiber content
  • No refined sugar
  • Contains nuts and seeds

⚠️ What to Watch

  • Some may find the taste too healthy
  • Texture may be too dry for some
  • Price could be considered high for the quantity
Rs.71.00 Rs.80.00
Best price from Amazon.in Amazon.in
Key Features
Category Snack
Weight 100g
Fiber High
Oats 3X
Sugar 0% Refined
Protein Yes
B-Vitamins 6
Nuts & Seeds Included
Maida 0%
Details
About Product: ITC Right Shift Jaggery Oats Cookies are a healthy and delicious snack option that is made with high-quality ingredients. These cookies are packed with 3X oats, making them a rich source of fiber. Additionally, they contain no maida or refined sugar, making them a wholesome snacking choice.

Key Features: - High in Fiber: With 3X oats, these cookies are an excellent source of fiber, promoting better digestion. - Protein & 6 B-Vitamins: These cookies provide a good amount of protein and essential B-vitamins, contributing to overall health and well-being. - Nuts & Seeds: Packed with nuts and seeds, these cookies offer a crunchy texture and added nutritional value.

For whom: These cookies are suitable for individuals looking for a nutritious snack option that is free from maida and refined sugar. They are perfect for health-conscious individuals and those following a balanced diet plan.

Pros: - High in fiber and protein - No maida or refined sugar - Contains nuts and seeds for added nutrition - Suitable for anytime snacking Cons: - May not be suitable for individuals with nut allergies.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Alignment with current health-conscious consumer trends NDTV Food, Times of India
Brand Strength 20 10 ITC's strong brand reputation in the FMCG sector Economic Times, Livemint
Category Momentum 20 15 Growing demand for healthy snacks in Indian market Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to similar products in the market Business Today, Financial Express
Competition 10 6 Facing moderate competition from established and emerging brands The Hindu, CNBC TV18
Use-case Advantage 5 5 Versatile snack suitable for various consumption occasions Hindustan Times
Final Market Score 100 66/100 (3.30/5) Healthy and competitively priced oat cookies with strong market potential
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Alignment with current health-conscious consumer trends
    Sources: NDTV Food, Times of India
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: ITC's strong brand reputation in the FMCG sector
    Sources: Economic Times, Livemint
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for healthy snacks in Indian market
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market
    Sources: Business Today, Financial Express
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from established and emerging brands
    Sources: The Hindu, CNBC TV18
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile snack suitable for various consumption occasions
    Sources: Hindustan Times
Summary
Healthy and competitively priced oat cookies with strong market potential

Price Comparison

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Amazon.in More Detail

Rs.71.00 Rs.80.00

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ITC Right Shift Jaggery Oats Cookies, 100g| High Fibre Digestive| 3X Oats| 0% Maida, Refined Sugar| Protein & 6 B-Vitamins| With Nuts & Seeds| Anytime Snack

Estimated Delivery: 2-3 days
In Stock COD

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Rs.71.00 Rs.80.00