Master Chef Butter Chicken Paste 80g

0 reviews
Master Chef Butter Chicken Paste 80g
Smart Rank ⓘ 78/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy authentic butter chicken at home with this ready-to-cook spice mix
  • Save time and effort in the kitchen with this easy-to-use masala mix
  • Experience the rich flavors of Master Chef butter chicken in just minutes
  • Ideal for busy individuals looking for a convenient yet delicious meal option

Market-Based Score (India)

76/100 (3.80/5)
Good value
ITC Master Chef Butter Chicken Cooking Paste offers a competitive and convenient solution for Indian home cooks.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 865
Total / Avg 4.10★ 865
Consensus: 4.10★ from 865 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Convenient and easy to use for quick meal preparation.
  • Authentic flavor that closely resembles restaurant-style butter chicken.
  • Versatile; can be used with various proteins and vegetables.

⚠️ What to Watch

  • Some users find it too salty for their taste.
  • May not provide enough spice for those who prefer a stronger flavor.
  • Packaging size may be insufficient for larger families or multiple servings.
Rs.66.00 Rs.75.00
Best price from Amazon.in Amazon.in
Details
ITC Master Chef Butter Chicken Cooking Paste is a convenient and delicious way to prepare a classic Indian dish at home. This cooking paste helps you save time and effort in making butter chicken from scratch.

Key Features: - Ready to cook spice mix - Easy to use - Authentic Indian flavors - Rich and creamy sauce

For whom: This product is perfect for busy individuals or anyone who wants to enjoy a homemade butter chicken without the hassle of gathering all the necessary spices and ingredients.

Pros: - Convenient and easy to use - Authentic taste - Saves time in meal preparation - Great for beginners in Indian cooking

Cons: - May not be as customizable as making butter chicken from scratch - Contains preservatives and additives

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Well-suited spice mix for traditional Indian butter chicken recipe. Times of India, Hindu Business Line
Brand Strength 20 18 ITC's strong brand reputation in the Indian food industry. Economic Times, Livemint
Category Momentum 20 15 Growing demand for convenient cooking solutions in Indian market. Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to similar products in the market. Financial Express, CNBC TV18
Competition 10 8 Facing competition from other established ready-to-cook spice mix brands. India Today, NDTV
Use-case Advantage 5 5 Saves time and effort in preparing authentic butter chicken at home. Business Today
Final Market Score 100 76/100 (3.80/5) ITC Master Chef Butter Chicken Cooking Paste offers a competitive and convenient solution for Indian home cooks.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Well-suited spice mix for traditional Indian butter chicken recipe.
    Sources: Times of India, Hindu Business Line
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: ITC's strong brand reputation in the Indian food industry.
    Sources: Economic Times, Livemint
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for convenient cooking solutions in Indian market.
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Financial Express, CNBC TV18
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from other established ready-to-cook spice mix brands.
    Sources: India Today, NDTV
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Saves time and effort in preparing authentic butter chicken at home.
    Sources: Business Today
Summary
ITC Master Chef Butter Chicken Cooking Paste offers a competitive and convenient solution for Indian home cooks.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.66.00 Rs.75.00

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ITC Master Chef Butter Chicken Cooking Paste 80 Gram, Ready To Cook Spice Mix, Easy To Cook Masala Mix

Estimated Delivery: 2-3 days
In Stock COD

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Rs.66.00 Rs.75.00