Innisfree Jeju orchid Face Lotion for Elasticity Brightening and Nourishing Moisturiser with Anti Aging Care with Hyaluronic Acid and Peptides 170ml

Innisfree Jeju orchid Face Lotion for Elasticity Brightening and Nourishing Moisturiser with Anti Aging Care with Hyaluronic Acid and Peptides 170ml

This face lotion from Innisfree is specially formulated with Jeju orchid extract, hyaluronic acid, and peptides to provide elasticity, brightening, and nourishment to the skin. It is designed to target signs of aging and help improve overall skin health.

The key features of this face lotion include its powerful anti-aging properties, hydrating benefits, and lightweight formula that absorbs quickly into the skin. It is suitable for all skin types and can be used as a daily moisturizer to help achieve a more youthful and radiant complexion.

This face lotion is ideal for those looking to combat signs of aging, improve skin elasticity, and boost hydration levels. It is also suitable for those with dull or uneven skin tone, as it helps to brighten and revitalize the complexion.

Pros: Lightweight formula, absorbs quickly, suitable for all skin types, helps improve skin elasticity and brightness.

Cons: Some users may find the scent too strong, may not provide enough hydration for extremely dry skin types.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains popular anti-aging ingredients like hyaluronic acid and peptides.	Vogue
Brand Strength	20	18	Innisfree is a well-known brand with a loyal customer base in India.	Brandwatch
Category Momentum	20	15	Growing demand for premium body lotions in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium body lotions in India.	Retail360
Competition	10	8	Facing competition from other established anti-aging body lotions in the market.	Cosmopolitan
Use-case Advantage	5	5	Addresses key concerns of elasticity, brightening, and nourishment for aging skin.	Elle
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position the product well in the premium body lotion segment in India.

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