INDUS Silicone Back Scrubber Belt for Soft Body Massage Cleaning and Exfoliating Bath Multicolour 12x5x80cm Solid Grip Handles on Both Ends

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Competitively priced bath brush with versatile usage, facing moderate competition.
Rs.115.00 Rs.399.00
Best price from Amazon.in Amazon.in

Details

INDUS Silicone Back Scrubber Belt for Soft Body Massage Cleaning and Exfoliating Bath Multicolour 12x5x80cm Solid Grip Handles on Both Ends

- This INDUS Silicone Back Scrubber Belt is designed for soft body massage, cleaning, and exfoliating during bath time. The unique design allows you to easily reach your entire back without straining or twisting.

- Key Features include a durable silicone material that is gentle on the skin yet effective at removing dead skin cells and improving circulation. The solid grip handles on both ends make it easy to maneuver the belt and apply the right amount of pressure.

- This back scrubber belt is perfect for those who have trouble reaching their back while showering or for anyone looking to enhance their bathing experience. It is suitable for all skin types and can be used daily for a spa-like treatment in the comfort of your own home.

- Pros: The silicone material is easy to clean and maintain, making it hygienic for regular use. The solid grip handles provide a secure hold, preventing the belt from slipping during use. - Cons: Some users may find the length of the belt to be too long or too short depending on their height and reach.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Silicone material and solid grip handles align with current consumer preferences. Euromonitor
Brand Strength 20 10 Established brand with good reputation in bath accessories. Brandwatch
Category Momentum 20 15 Growing demand for bath brushes in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360
Competition 10 6 Facing moderate competition from other bath brush brands. Kantar
Use-case Advantage 5 5 Offers versatile usage for body massage, cleaning, and exfoliating. GFK
Final Market Score 100 66/100 (3.30/5) Competitively priced bath brush with versatile usage, facing moderate competition.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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INDUS Silicone Back Scrubber Belt for Soft Body Massage Cleaning and Exfoliating Bath Multicolour 12x5x80cm Solid Grip Handles on Both Ends

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Best price
Rs.115.00 Rs.399.00