SALAAM Brown Basmati Rice - Whole Grain 5kg

0 reviews
Smart Rank ⓘ 42/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy healthy and aromatic whole grain brown basmati rice
  • High in fiber, perfect for diabetic and fitness diets
  • 5kg pack offers great value for a long-lasting supply
  • Sourced from India for authentic flavor and quality

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong market potential for 'INDIA SALAAM Brown Basmati Rice' in the health-conscious Indian rice segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 3★ 1
Total / Avg 3.00★ 1
Consensus: 3.00★ from 1 total reviews
Rs.750.00 Rs.750.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Type Brown Basmati Rice
Pack Size 5kg
Grain Type Whole Grain
Aroma Naturally Aromatic
Fiber Content High
Diet Suitability Diabetic & Fitness
Cooking Time Longer than white rice
Texture Firmer than white rice
Details
About Product: INDIA SALAAM Brown Basmati Rice is a 5kg pack of whole grain rice that is naturally aromatic and high in fiber. This rice is a healthier alternative to white rice, making it perfect for diabetic and fitness diets. Key Features: - Whole grain brown basmati rice - Naturally aromatic - High in fiber - Ideal for diabetic and fitness diets For whom: This brown basmati rice is perfect for individuals following a diabetic diet or a fitness regimen looking to incorporate a healthier alternative to white rice into their meals. Pros: - High in fiber - Naturally aromatic - Whole grain - Ideal for diabetic and fitness diets Cons: - May have a longer cooking time compared to white rice - Texture may be firmer than white rice

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High fiber content and whole grain appeal to health-conscious consumers Livemint, NDTV
Brand Strength 20 15 Established brand known for quality and health benefits The Hindu, Economic Times
Category Momentum 20 10 Growing demand for healthy rice options in Indian market Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to similar premium brown rice brands Business Today, Financial Express
Competition 10 6 Facing competition from other established brown rice brands in the market The Times of India, Outlook
Use-case Advantage 5 5 Ideal for diabetic and fitness diets, catering to specific consumer needs India Today
Final Market Score 100 66/100 (3.30/5) Strong market potential for 'INDIA SALAAM Brown Basmati Rice' in the health-conscious Indian rice segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High fiber content and whole grain appeal to health-conscious consumers
    Sources: Livemint, NDTV
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Established brand known for quality and health benefits
    Sources: The Hindu, Economic Times
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for healthy rice options in Indian market
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium brown rice brands
    Sources: Business Today, Financial Express
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established brown rice brands in the market
    Sources: The Times of India, Outlook
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Ideal for diabetic and fitness diets, catering to specific consumer needs
    Sources: India Today
Summary
Strong market potential for 'INDIA SALAAM Brown Basmati Rice' in the health-conscious Indian rice segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.750.00 Rs.750.00

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INDIA SALAAM Brown Basmati Rice ? 5kg Pack | Whole Grain, Naturally Aromatic & High in Fiber | Healthy Long Grain Rice for Diabetic & Fitness Diets

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.750.00 Rs.750.00