Inatur Refreshing Alcohol-Based Hand Sanitizer Spray – 99.9% Effective Against Germs – Gentle on Skin – Safe for Surfaces – Liquid Disinfectant – 250ml for Daily Hygiene

The inatur Refreshing Hand Sanitizer Spray is a convenient and effective way to keep your hands clean and germ-free. It is alcohol-based and is 99.9% effective against germs, making it an essential item for daily hygiene.
Key Features: - Alcohol-based formula - 99.9% effective against germs - Gentle on skin - Safe for surfaces - Disinfectant liquid - 250ml bottle for easy storage and use
For whom: This hand sanitizer spray is suitable for anyone looking for a quick and easy way to disinfect their hands and surfaces. It is gentle enough for daily use and can be used by both adults and children.
Pros: - Convenient spray bottle - Effective against germs - Gentle on skin - Safe for surfaces - Easy to use on-the-go
Cons: - May have a strong alcohol smell - Bottle size may be too small for some users

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Effective germ protection, gentle on skin, safe for surfaces.	Gartner
Brand Strength	20	10	Established brand with positive consumer perception.	Brandwatch
Category Momentum	20	15	Growing demand for hygiene products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced within the hand sanitizer segment.	Euromonitor
Competition	10	6	Facing competition from both local and international brands.	Forbes
Use-case Advantage	5	5	Convenient spray format for daily hygiene routines.	Statista
Final Market Score	100	66/100 (3.30/5)	Well-positioned hand sanitizer spray in a competitive Indian market.

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