IFB Essentials Dishwasher Tablets Combo Pack - 2 Yellow Tablets

- This combo pack includes 2 yellow IFB Essentials Dishwasher Tablets that are designed to effectively clean dishes and remove tough stains.

Key Features: - Powerful formula that dissolves quickly to remove grease and food residue - Suitable for all types of dishwashers - Helps to prevent scaling and keep your dishwasher in top condition

For whom: - Ideal for households with dishwashers who want a convenient and effective cleaning solution for their dishes - Perfect for busy individuals who want to save time on dishwashing and achieve sparkling clean dishes

Pros: - Easy to use, simply pop a tablet into your dishwasher and let it do the work - Leaves dishes sparkling clean and free from residue - Helps to maintain the longevity of your dishwasher Cons: - Some users may find the scent to be too strong - May not be suitable for individuals with sensitive skin or allergies to certain ingredients

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The dishwasher tablets offer effective cleaning for Indian cooking styles and utensils.	Business Today, NDTV
Brand Strength	20	15	IFB is a trusted brand in the Indian market known for quality home appliances.	The Economic Times, Livemint
Category Momentum	20	10	Growing demand for convenient cleaning solutions in Indian households.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to other dishwasher tablet brands in India.	CNBC TV18, Financial Express
Competition	10	6	Facing competition from local and international dishwasher tablet brands in India.	India Today, The Times of India
Use-case Advantage	5	5	Solves the problem of tough stains and grease on Indian dishes efficiently.	The Hindu
Final Market Score	100	66/100 (3.30/5)	IFB Essentials Dishwasher Tablets Combo Pack offers a competitive solution for Indian households seeking efficient dish cleaning.

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