Horlicks Womens Plus Caramel Boost 400g
Smart Rank ⓘ
74/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Horlicks Women's Plus Caramel Jar provides 24 essential nutrients for women's health
- Boosts energy and stamina throughout the day with calcium and vitamin D for strong bones
- Convenient and tasty way to meet daily nutritional needs for women of all ages
- Delicious caramel flavor makes it enjoyable while supporting overall health and well-being
Market-Based Score (India)
66/100 (3.30/5)
Decent Horlicks Women's Plus Caramel Flavor Drink Mix Jar 400g is well-positioned in the competitive chyawanprash market segment.
Reviews across marketplaces
| Platform | Rating | Reviews |
|---|---|---|
| amazon | 4.3★ | 2,097 |
| Total / Avg | 4.30★ | 2,097 |
Consensus:
4.30★ from 2,097 total reviews
Rs.549.00 Rs.549.00
Best price from
Amazon.in
Amazon.in
Details
Horlicks Women's Plus Caramel Jar is a specially formulated health drink for women to meet their daily nutritional needs.
Key Features: - Enriched with 24 essential nutrients including proteins, vitamins, and minerals - Contains calcium and vitamin D for healthy bones - Designed to provide energy and stamina throughout the day - Delicious caramel flavor that makes it enjoyable to consume
For Whom: This product is ideal for women of all ages who are looking to supplement their diet with essential nutrients for overall health and well-being.
Pros: - Convenient and easy to prepare - Fulfills nutritional requirements in a tasty way - Supports bone health and energy levels
Cons: - Some may find the taste too sweet - Not suitable for individuals with lactose intolerance.
Key Features: - Enriched with 24 essential nutrients including proteins, vitamins, and minerals - Contains calcium and vitamin D for healthy bones - Designed to provide energy and stamina throughout the day - Delicious caramel flavor that makes it enjoyable to consume
For Whom: This product is ideal for women of all ages who are looking to supplement their diet with essential nutrients for overall health and well-being.
Pros: - Convenient and easy to prepare - Fulfills nutritional requirements in a tasty way - Supports bone health and energy levels
Cons: - Some may find the taste too sweet - Not suitable for individuals with lactose intolerance.
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Caramel flavor appeals to the target audience of women. | NDTV, India Today |
| Brand Strength | 20 | 18 | Horlicks is a trusted brand with strong market presence. | Business Standard, CNBC |
| Category Momentum | 20 | 15 | Growing demand for health supplements in Indian market. | Mint, ET |
| Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market. | The Hindu, Livemint |
| Competition | 10 | 0 | Intense competition in the chyawanprash segment. | Forbes, Economic Times |
| Use-case Advantage | 5 | 3 | Tailored for women's nutritional needs and convenience. | Outlook, Financial Express |
| Final Market Score | 100 | 66/100 (3.30/5) | Horlicks Women's Plus Caramel Flavor Drink Mix Jar 400g is well-positioned in the competitive chyawanprash market segment. | |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Caramel flavor appeals to the target audience of women.Sources: NDTV, India Today -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Horlicks is a trusted brand with strong market presence.Sources: Business Standard, CNBC -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for health supplements in Indian market.Sources: Mint, ET -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the market.Sources: The Hindu, Livemint -
Competition 0/10
Weight: 10Contribution: 0Rationale: Intense competition in the chyawanprash segment.Sources: Forbes, Economic Times -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Tailored for women's nutritional needs and convenience.Sources: Outlook, Financial Express
Summary
Horlicks Women's Plus Caramel Flavor Drink Mix Jar 400g is well-positioned in the competitive chyawanprash market segment.
Quick Compare
Rs.355.00
⭐ Reviews Summary
✅ What Users Love
- Great taste
- Convenient packaging
- Good nutritional value
⚠️ What to Watch
- Expensive compared to other brands
- Some users found it too sweet
- Not suitable for lactose intolerant individuals
Rs.225.00
⭐ Reviews Summary
✅ What Users Love
- Effective sun protection with SPF 25 and PA rating
- Lightweight and non-sticky formula
- Matte finish suitable for oily skin
⚠️ What to Watch
- Small size of 50ml may run out quickly with daily use
- Some users found the fragrance too strong
- May leave a white cast on darker skin tones
Rs.150.00
⭐ Reviews Summary
✅ What Users Love
- Effectively reduces dandruff
- Leaves hair smooth and silky
- Pleasant scent
⚠️ What to Watch
- May not work for severe dandruff cases
- Some users find it too heavy for their hair
- Expensive compared to other brands
Rs.210.00
⭐ Reviews Summary
✅ What Users Love
- Effective in reducing acne
- Suitable for all skin types
- Paraben and SLS free
⚠️ What to Watch
- Strong neem scent may be overpowering for some
- May dry out skin if used too frequently
- Some users experienced no significant improvement in acne
Where to Buy
Price Comparison
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Little Joys Multivitamin Gummies for Kids | 2-6 Years | 30 Gummies | With 11 Vitamins & Minerals | Improves Immunity, Bone health & Antibody Production | No Added Sugar | Strawberry Flavour Estimated Delivery: 2-3 days
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