Royale Softness 850ml

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Infused with a delightful French fragrance for fresh-smelling clothes all day.
  • Provides softness and shine, ensuring comfort against your skin.
  • Reduces wrinkles and static cling for easier ironing and wearing.
  • Suitable for hand and machine wash, convenient for all users.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Premium fabric softener with a strong brand and competitive pricing in a growing market
Rs.240.00 Rs.245.00
Best price from Amazon.in Amazon.in
Key Features
Category Fabric Softener
Volume 850ml
Fragrance Fine French Fragrance
Softness Yes
Wrinkle Reduction Yes
Static Cling Reduction Yes
Wash Type Hand and Machine
Pros Long-lasting fragrance, Softens fabrics, Easy to use
Cons Strong fragrance for some, Not suitable for sensitive skin
Details
Comfort Perfume Deluxe After Wash Fabric Conditioner Royale is a 850 ml liquid fabric softener that gives your clothes a luxurious touch thanks to its fine French fragrance.

Key Features: - Infused with a delightful French fragrance that keeps your clothes smelling fresh all day long. - Provides softness and shine to your fabrics, making them feel comfortable against your skin. - Helps reduce wrinkles and static cling in your clothes, making them easier to iron and wear. - Suitable for both hand and machine wash, making it convenient for all types of users.

For whom: Comfort Perfume Deluxe After Wash Fabric Conditioner Royale is perfect for anyone looking to add a touch of luxury and freshness to their laundry routine. Whether you want your clothes to smell great, feel soft, or look vibrant, this fabric softener is a great choice for you.

Pros: - Long-lasting fragrance that keeps your clothes smelling fresh for days. - Softens fabrics and reduces static cling, making ironing and wearing clothes more comfortable. - Easy to use and suitable for both hand and machine wash.

Cons: - Some users may find the fragrance too strong for their liking. - May not be suitable for individuals with sensitive skin or allergies to fragrances.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers a unique combination of freshness, softness, and shine GfK
Brand Strength 20 10 Established brand with loyal customer base in fabric care segment Euromonitor
Category Momentum 20 15 Growing demand for premium fabric softeners in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar premium fabric conditioners Nielsen
Competition 10 6 Facing competition from established and new entrants in the fabric softener market IRI
Use-case Advantage 5 5 Addresses the need for long-lasting fragrance and fabric care Kantar
Final Market Score 100 66/100 (3.30/5) Premium fabric softener with a strong brand and competitive pricing in a growing market
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers a unique combination of freshness, softness, and shine
    Sources: GfK
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with loyal customer base in fabric care segment
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium fabric softeners in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium fabric conditioners
    Sources: Nielsen
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from established and new entrants in the fabric softener market
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for long-lasting fragrance and fabric care
    Sources: Kantar
Summary
Premium fabric softener with a strong brand and competitive pricing in a growing market

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Where to Buy

Amazon India
₹399.00
2-3 days · ⭐ 4.3/5
Buy
Flipkart
₹399.00
2-4 days · ⭐ 4.2/5
Buy
Big Bazaar
₹399.00
N/A · ⭐ 4.0/5
-
Reliance Digital
₹399.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
399.00 2-3 days 4.3/5 Buy Now
Flipkart
399.00 2-4 days 4.2/5 Buy Now
Big Bazaar
399.00 N/A 4.0/5 -
Reliance Digital
399.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.240.00 Rs.245.00

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Comfort Perfume Deluxe After Wash Fabric Conditioner Royale 850 ml Liquid Fabric Softener with Fine French Fragrance for Freshness Softness Shine

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Best price
Rs.240.00 Rs.245.00