Born Good Floor Cleaner - Applewood 1000ml

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Safe for kids and pets, ensuring a healthy environment for families
Tough on germs and dirt, keeping your home clean and hygienic
Plant-based and biodegradable, eco-friendly choice for conscious consumers
Ideal for families with expensive flooring, maintaining its quality and appearance

Market-Based Score (India)

66/100 (3.30/5)

Decent

Strong market potential due to alignment with consumer trends and competitive positioning.

Rs.179.00 Rs.289.00

Best price from

Amazon.in

Key Features

Category	Floor Cleaner
Fragrance	Turkish Applewood
Safety	Safe for Kids and Pets
Formulation	Plant-Based
Biodegradable	Yes
Non-Toxic	Yes
Eco-Friendly	Yes
Usage	Suitable for Expensive Flooring
Effectiveness	Tough on Germs and Dirt

Details

Key Features: - Formulated with natural ingredients - Turkish Applewood fragrance for a pleasant scent - Safe for kids and pets - Tough on germs and dirt - Plant-based, biodegradable, non-toxic, and eco-friendly - Suitable for use on expensive flooring

For whom: - Families with children and pets - Individuals looking for a safe and effective floor cleaner - Those with expensive flooring who want to maintain its quality

Pros: - Natural ingredients ensure safety for families and the environment - Turkish Applewood fragrance provides a pleasant scent - Effective at removing germs and dirt - Biodegradable and non-toxic

Cons: - May not be as effective on tough stains - Some users may prefer a different fragrance option

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Product features align well with consumer preferences for safe, plant-based cleaners.	Livemint, India Today
Brand Strength	20	10	Established brand with a reputation for natural and safe products.	The Hindu, Economic Times
Category Momentum	20	15	Growing demand for eco-friendly home cleaning products in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar eco-friendly floor cleaners in the market.	CNBC, NDTV
Competition	10	6	Facing moderate competition from other established natural floor cleaner brands.	Business Insider, Moneycontrol
Use-case Advantage	5	5	Unique selling point of being safe for expensive flooring sets it apart from competitors.	The Times of India
Final Market Score	100	66/100 (3.30/5)	Strong market potential due to alignment with consumer trends and competitive positioning.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Product features align well with consumer preferences for safe, plant-based cleaners.

Sources: Livemint, India Today
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Established brand with a reputation for natural and safe products.

Sources: The Hindu, Economic Times
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for eco-friendly home cleaning products in Indian market.

Sources: Mint, Business Standard
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar eco-friendly floor cleaners in the market.

Sources: CNBC, NDTV
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from other established natural floor cleaner brands.

Sources: Business Insider, Moneycontrol
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Unique selling point of being safe for expensive flooring sets it apart from competitors.

Sources: The Times of India

Summary

Strong market potential due to alignment with consumer trends and competitive positioning.

Quick Compare

Born Good Floor Cleaner - Applewood 1000ml

Rs.289.00

⭐ Reviews Summary

✅ What Users Love

Safe for kids and pets
Tough on germs and dirt
Eco-friendly and non-toxic

⚠️ What to Watch

Strong fragrance may not be preferred by all
May not be as effective on tough stains
Slightly higher price compared to other cleaners

IFB Fabo Stain Remover - 100ml 2-Pack

Rs.400.00

⭐ Reviews Summary

✅ What Users Love

Effective at removing tough stains
Convenient pack size for multiple uses
Pleasant fragrance

⚠️ What to Watch

Some users found the price to be high for the quantity
May not work well on all types of fabrics
Packaging could be improved for easier dispensing

Pulse Oximeter Monitor - OLED Display

Rs.1,100.00

⭐ Reviews Summary

✅ What Users Love

Accurate readings
Clear OLED display
Compact and portable

⚠️ What to Watch

Inconsistent readings at times
Battery life could be better
Build quality feels a bit flimsy

Parle Mango Boost Bite 50g

Rs.50.00

⭐ Reviews Summary

✅ What Users Love

Delicious mango flavor that appeals to both kids and adults.
Soft and chewy texture that is enjoyable to eat.
Convenient packaging for sharing or on-the-go snacking.

⚠️ What to Watch

Some customers find it too sweet for their taste.
Occasional complaints about the freshness of the product.
Limited availability in certain regions or stores.

Where to Buy

Amazon India

₹499.00

2-4 days · ⭐ 4.2/5

Buy

Flipkart

₹549.00

3-5 days · ⭐ 4.0/5

Buy

Big Bazaar

₹599.00

N/A · ⭐ 4.3/5

Reliance Digital

₹499.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Amazon India	499.00	2-4 days	4.2/5	Buy Now
Flipkart	549.00	3-5 days	4.0/5	Buy Now
Big Bazaar	599.00	N/A	4.3/5	-
Reliance Digital	499.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Born Good Natural Floor Cleaner 1000ml Turkish Applewood Fragrance Kid Pet Safe Tough on Germs Dirt Plant Based Biodegradable Non Toxic Eco Friendly Safe for expensive flooring In Stock	Rs.179.00 Rs.289.00 COD	GO TO STORE GO TO STORE
Born Good Natural Floor Cleaner 1000ml Turkish Applewood Fragrance Kid Pet Safe Tough on Germs Dirt Plant Based Biodegradable Non Toxic Eco Friendly Safe for expensive flooring In Stock COD