Himalaya Anti Dandruff Tea Tree Shampoo Removes up to 100 Dandruff Soothes Scalp Nourishes Hair with Tea Tree oil and Aloe Vera for men and women 80ml

Himalaya Anti Dandruff Tea Tree Shampoo Removes up to 100 Dandruff Soothes Scalp Nourishes Hair with Tea Tree oil and Aloe Vera for men and women 80ml

Himalaya Anti Dandruff Tea Tree Shampoo is specially formulated to effectively remove up to 100% of dandruff, leaving your scalp clean and flake-free.

Key Features:
- Contains Tea Tree oil and Aloe Vera to soothe the scalp and nourish the hair
- Suitable for both men and women
- Comes in a convenient 80ml size, perfect for travel

For whom:
This shampoo is ideal for those who suffer from dandruff and want a gentle yet effective solution to their scalp issues.

Pros:
- Removes dandruff effectively
- Soothes and nourishes the scalp
- Suitable for both men and women

Cons:
- May not be suitable for individuals with sensitive skin
- Some users may find the scent of Tea Tree oil too strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tea tree oil and aloe vera are popular ingredients for dandruff control and hair nourishment.	Vogue India
Brand Strength	20	18	Himalaya is a trusted brand known for natural products in India.	Brand Equity
Category Momentum	20	15	Growing demand for anti-dandruff shampoos in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for the features offered in the Indian market.	Retail360
Competition	10	9	Facing competition from other established anti-dandruff shampoo brands in India.	Business Standard
Use-case Advantage	5	4	Addresses common hair issues faced by both men and women in India.	Elle India
Final Market Score	100	76/100 (3.80/5)	Strong brand with effective ingredients positioned well in a competitive market.

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