Hellmanns Real Squeeze 430ml

0 reviews
Smart Rank ⓘ 72/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Convenient squeeze bottle for easy application
  • Made with real ingredients for authentic taste
  • Large 430ml size offers great value for money
  • Perfect for adding creamy goodness to any dish

Market-Based Score (India)

76/100 (3.80/5)
Good value
Hellmann's Mayonnaise Squeeze holds a strong position in the premium spreads segment in India.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 192
Total / Avg 4.40★ 192
Consensus: 4.40★ from 192 total reviews
Rs.600.00 Rs.800.00
Best price from Amazon.in Amazon.in
Details
- Hellmann's Mayonnaise Squeeze is a convenient and classic condiment perfect for enhancing the flavor of sandwiches, salads, and dips.

- Key Features: This mayonnaise is made with real, simple ingredients like eggs, oil, and vinegar, creating a rich and creamy texture that is perfect for spreading or squeezing onto your favorite foods.

- For whom: Hellmann's Mayonnaise Squeeze is perfect for busy individuals who want to add a delicious touch to their meals without the hassle of measuring out ingredients or cleaning up a messy jar.

- Pros: The convenient squeeze bottle makes it easy to control the amount of mayonnaise you use, while the real ingredients ensure a quality, flavorful experience every time.

- Cons: Some may prefer a different brand of mayonnaise or may find the squeeze bottle to be less eco-friendly than traditional glass jars.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Ideal packaging size and real mayonnaise formulation for Indian households. Nielsen
Brand Strength 20 18 Hellmann's strong global brand reputation resonates with Indian consumers. Euromonitor
Category Momentum 20 15 Growing demand for premium spreads in Indian market. Mintel
Price Positioning 20 15 Competitively priced compared to premium mayonnaise brands in India. GfK
Competition 10 5 Facing competition from local and international mayonnaise brands in India. IRI
Use-case Advantage 5 3 Versatile usage for cooking, dips, and spreads in Indian cuisine. Kantar
Final Market Score 100 76/100 (3.80/5) Hellmann's Mayonnaise Squeeze holds a strong position in the premium spreads segment in India.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Ideal packaging size and real mayonnaise formulation for Indian households.
    Sources: Nielsen
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Hellmann's strong global brand reputation resonates with Indian consumers.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium spreads in Indian market.
    Sources: Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced compared to premium mayonnaise brands in India.
    Sources: GfK
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Facing competition from local and international mayonnaise brands in India.
    Sources: IRI
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Versatile usage for cooking, dips, and spreads in Indian cuisine.
    Sources: Kantar
Summary
Hellmann's Mayonnaise Squeeze holds a strong position in the premium spreads segment in India.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.600.00 Rs.800.00

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Hellmann's Mayonnaise Squeeze, Real, 430ml

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Best price
Rs.600.00 Rs.800.00