Colgate Plax Fresh 500ml

0 reviews
Smart Rank ⓘ 81/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Alcohol-free formula gentle on gums for a refreshing mouthwash experience
  • Effectively fights germs and bacteria to maintain oral hygiene
  • Leaves mouth feeling fresh and clean for long-lasting freshness
  • Convenient and easy-to-use option for anyone seeking alcohol-free oral care

Market-Based Score (India)

76/100 (3.80/5)
Good value
Colgate Plax Peppermint Mouthwash positioned well in growing Indian oral care market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 5,611
Total / Avg 4.40★ 5,611
Consensus: 4.40★ from 5,611 total reviews
Rs.267.00 Rs.360.00
Best price from Amazon.in Amazon.in
Key Features
Category Mouthwash
Alcohol 0%
Volume 500 Ml
Price 360.0000
Key Features Alcohol-free, fights germs, prevents bad breath
Pros Gentle on gums, fresh feeling, easy to use
Cons May prefer alcohol for stronger sensation
Details
Colgate Plax Pepper Mint Mouthwash is a refreshing and effective mouthwash that helps fight germs and bacteria without the use of alcohol. Its unique formula leaves your mouth feeling clean and fresh, and helps prevent bad breath.

Key Features: - Alcohol-free formula - Helps fight germs and bacteria - Leaves mouth feeling clean and fresh - Helps prevent bad breath

For whom: This mouthwash is suitable for anyone looking for an effective and alcohol-free way to maintain oral hygiene and fresh breath.

Pros: - Alcohol-free formula is gentle on gums - Helps fight germs and bacteria - Leaves mouth feeling fresh and clean - Convenient and easy to use

Cons: - Some users may prefer a mouthwash with alcohol for a stronger cleaning sensation

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Alcohol-free and peppermint flavor align well with Indian consumer preferences. Euromonitor
Brand Strength 20 18 Colgate is a trusted brand with strong presence in India. Brand Equity
Category Momentum 20 15 Growing demand for oral care products in Indian market. Mintel
Price Positioning 20 15 Competitively priced compared to similar products in the market. Retail360
Competition 10 5 Facing competition from local and international mouthwash brands. MarketWatch
Use-case Advantage 5 3 Effective for maintaining oral hygiene and fresh breath. Dentist India
Final Market Score 100 76/100 (3.80/5) Colgate Plax Peppermint Mouthwash positioned well in growing Indian oral care market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Alcohol-free and peppermint flavor align well with Indian consumer preferences.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Colgate is a trusted brand with strong presence in India.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for oral care products in Indian market.
    Sources: Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Facing competition from local and international mouthwash brands.
    Sources: MarketWatch
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Effective for maintaining oral hygiene and fresh breath.
    Sources: Dentist India
Summary
Colgate Plax Peppermint Mouthwash positioned well in growing Indian oral care market.

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Where to Buy

Amazon India
₹220.00
2-3 days · ⭐ 4.5/5
Buy
Flipkart
₹210.00
2-4 days · ⭐ 4.3/5
Buy
Reliance Fresh
₹225.00
N/A · ⭐ 4/5
-
Big Bazaar
₹230.00
N/A · ⭐ 4.2/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
220.00 2-3 days 4.5/5 Buy Now
Flipkart
210.00 2-4 days 4.3/5 Buy Now
Reliance Fresh
225.00 N/A 4/5 -
Big Bazaar
230.00 N/A 4.2/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.267.00 Rs.360.00

GO TO STORE GO TO STORE

Colgate Plax Pepper Mint Mouthwash 0 Alcohol 500 Ml Pack Of 1

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Best price
Rs.267.00 Rs.360.00