Atom Protein Bar - Blueberry Cake Pack of 6 20g

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy 20g of protein per bar for a convenient protein boost
  • Indulge guilt-free with zero trans fat and zero added sugar
  • Benefit from whey protein concentrate, isolate, and hydrolysate
  • Delight in the delicious Blueberry Cake flavor for a tasty treat

Market-Based Score (India)

66/100 (3.30/5)
Decent
Highly competitive high-protein bar with strong market fit in the Indian health and nutrition segment.
Rs.588.00 Rs.840.00
Best price from Amazon.in Amazon.in
Key Features
Category Nutrition
Protein 20g per bar
Trans Fat Zero
Added Sugar Zero
Protein Sources Whey Protein Concentrate, Isolate, Hydrolysate
Pack Size 6 bars
Weight per Bar 60g
Flavor Blueberry Cake
Details


Key features of the Asitis Nutrition Atom High Protein Bar include its high protein content (20g per bar), zero trans fat, zero added sugar, and the use of whey protein concentrate, isolate, and hydrolysate as protein sources. This pack includes 6 bars, each weighing 60 grams, in a delicious Blueberry Cake flavor.

This protein bar is suitable for anyone looking to increase their protein intake in a convenient and tasty way. It is particularly beneficial for athletes, fitness enthusiasts, and those following a high-protein diet.

Pros of the Asitis Nutrition Atom High Protein Bar include its high protein content and the use of quality whey protein sources. The Blueberry Cake flavor adds a delicious twist to traditional protein bars.

Cons of this product may include that it is not suitable for individuals with dairy allergies or sensitivities. Additionally, some may find the texture or taste of the bar to be different from other protein bars on the market.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High protein content, zero transfat, and no added sugar align well with current consumer preferences. Nielsen
Brand Strength 20 10 Established brand with positive reputation in the nutrition segment. Euromonitor
Category Momentum 20 15 Growing demand for high-protein snacks in health-conscious Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar high-protein bars in the market. GfK
Competition 10 6 Facing moderate competition from other established high-protein bar brands in India. IDC
Use-case Advantage 5 5 Convenient snack for fitness enthusiasts and individuals seeking protein-rich on-the-go options. Euromonitor
Final Market Score 100 66/100 (3.30/5) Highly competitive high-protein bar with strong market fit in the Indian health and nutrition segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High protein content, zero transfat, and no added sugar align well with current consumer preferences.
    Sources: Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with positive reputation in the nutrition segment.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for high-protein snacks in health-conscious Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar high-protein bars in the market.
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other established high-protein bar brands in India.
    Sources: IDC
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient snack for fitness enthusiasts and individuals seeking protein-rich on-the-go options.
    Sources: Euromonitor
Summary
Highly competitive high-protein bar with strong market fit in the Indian health and nutrition segment.

Quick Compare

Atom Protein Bar - Blueberry Cake Pack of 6 20g
Rs.840.00
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Where to Buy

Amazon India
₹599.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹649.00
3-5 days · ⭐ 4.0/5
Buy
Reliance Fresh
₹599.00
N/A · ⭐ 4.3/5
-
Big Bazaar
₹599.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
599.00 2-4 days 4.2/5 Buy Now
Flipkart
649.00 3-5 days 4.0/5 Buy Now
Reliance Fresh
599.00 N/A 4.3/5 -
Big Bazaar
599.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.588.00 Rs.840.00

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Asitis Nutrition Atom High Protein Bar 20G Protein Zero Transfat Zero Added Sugar Whey Protein Concentrate Isolate Hydrolysate As Protein Source Pack Of 6 60 Gram X 6 Blueberry Cake

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Best price
Rs.588.00 Rs.840.00