Ekran Soft Sunshield 50g

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Ekran Soft SPF 50 sunscreen offers high UVA and UVB protection for oily skin.
  • Non-greasy formula with matte finish ideal for men and women with oily skin.
  • Water-resistant sunscreen prevents sunburn and skin damage without clogging pores.
  • Enjoy high SPF protection and matte finish with Ekran Soft SPF 50 sunscreen.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong product with competitive features in the growing oil-free sunscreen segment.
Rs.677.00 Rs.730.00
Best price from Amazon.in Amazon.in
Details
Ekran Soft SPF 50 Silicone Sunscreen is a high-quality anhydrous sunscreen designed specifically for oily skin. It offers SPF 50 protection against UVA and UVB rays, helping to prevent sunburn and skin damage.

Key Features:
- SPF 50 protection
- Anhydrous formula
- Non-greasy
- Water-resistant
- Matte finish

This sunscreen is ideal for both women and men with oily skin who are looking for a non-greasy formula that provides effective sun protection without clogging pores.

Pros:
- High SPF protection
- Water-resistant formula
- Matte finish is great for oily skin

Cons:
- Some users may find the texture too silicone-heavy
- May not be suitable for dry or sensitive skin types

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 SPF 50, anhydrous, oil-free, water-resistant, and matte finish align with market preferences. Euromonitor
Brand Strength 20 15 Established brand with positive reputation in skincare. Brandwatch
Category Momentum 20 10 Growing demand for oil-free sunscreens in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. GfK
Competition 10 6 Facing moderate competition from other established sunscreen brands. IRI
Use-case Advantage 5 5 Suitable for oily skin, appealing to a specific consumer segment. Statista
Final Market Score 100 66/100 (3.30/5) Strong product with competitive features in the growing oil-free sunscreen segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: SPF 50, anhydrous, oil-free, water-resistant, and matte finish align with market preferences.
    Sources: Euromonitor
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Established brand with positive reputation in skincare.
    Sources: Brandwatch
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for oil-free sunscreens in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other established sunscreen brands.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Suitable for oily skin, appealing to a specific consumer segment.
    Sources: Statista
Summary
Strong product with competitive features in the growing oil-free sunscreen segment.

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Where to Buy

Nykaa
₹695.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹650.00
3-5 days · ⭐ 4.0/5
Buy
Health & Glow
₹699.00
N/A · ⭐ 4.3/5
-
Reliance Trends
₹675.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
695.00 2-4 days 4.2/5 Buy Now
Flipkart
650.00 3-5 days 4.0/5 Buy Now
Health & Glow
699.00 N/A 4.3/5 -
Reliance Trends
675.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.677.00 Rs.730.00

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Ekran Soft SPF 50 Silicone Sunscreen SPF 50 50g Anhydrous Sunscreen for Oily Skin Women Men Non Greasy Water Resistant UVA UVB Protection Matte Finish

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Best price
Rs.677.00 Rs.730.00