HARBAX SOAP Kojic Acid Soap Pack of 2 100 Grm for Hyperpigmentation with Glutathione Collagen Vitamin C Natural Soap Bars with Turmeric Original Japanese Complex for Dark Spot Correction

HARBAX SOAP Kojic Acid Soap Pack of 2 100 Grm for Hyperpigmentation with Glutathione Collagen Vitamin C Natural Soap Bars with Turmeric Original Japanese Complex for Dark Spot Correction

About Product: HARBAX Soap is a powerful skincare product that combines the benefits of Kojic Acid, Glutathione, Collagen, Vitamin C, and Turmeric. It is designed to effectively target hyperpigmentation and brighten the skin tone.

Key Features: - Original Japanese Complex formula for maximum effectiveness - Pack of 2 bars, each bar weighing 100g - Suitable for all skin types - Helps reduce the appearance of dark spots, acne scars, and melasma - Nourishes the skin and provides anti-aging benefits

For whom: HARBAX Soap is ideal for individuals dealing with hyperpigmentation issues such as dark spots, acne scars, and uneven skin tone. It is also suitable for those looking to improve the overall health and appearance of their skin.

Pros: - Contains a powerful blend of ingredients known for their skin-brightening and anti-aging properties - Comes in a convenient pack of 2 bars for prolonged use - Suitable for all skin types - Helps improve skin texture and radiance

Cons: - Some users may experience sensitivity to the active ingredients - Results may vary depending on individual skin type and condition

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Incorporates key ingredients like Kojic Acid, Glutathione, and Vitamin C highly sought after in Indian market.	Vogue India
Brand Strength	20	18	Established brand with a reputation for quality skincare products in India.	Brand Equity
Category Momentum	20	15	Growing demand for hyperpigmentation skincare products in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar hyperpigmentation soap bars in India.	India Today
Competition	10	5	Facing moderate competition from other hyperpigmentation soap bars in the Indian market.	Beauty Launchpad
Use-case Advantage	5	3	Addresses specific skin concerns like hyperpigmentation effectively.	Femina
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position the product well in the growing Indian hyperpigmentation skincare market.

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