Minute Khana Rajma & Rice 375g - B0F24HGL8K

0 reviews
Smart Rank ⓘ 54/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a delicious and convenient meal with Haldiram's Rajma with Plain Rice
  • Savor the slow-cooked flavor in every bite of Minute Khana Rajma with Plain Rice
  • Experience quick and easy meal preparation with this microwaveable option
  • Get ready-to-cook food that is both tasty and hassle-free

Market-Based Score (India)

66/100 (3.30/5)
Decent
Haldiram's Rajma with Plain Rice offers a competitive ready-to-eat meal option in the Indian market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 17
Total / Avg 4.30★ 17
Consensus: 4.30★ from 17 total reviews
Rs.300.00 Rs.300.00
Best price from Amazon.in Amazon.in
Key Features
Category Instant Food
Product Name Haldiram's Rajma with Plain Rice
Pack Size 375g x 2
Preparation Microwaveable
Cooking Method Slow Cooked
Serving Size Two servings
Convenience Ready to Cook
Target Audience Busy individuals or families
Details
About Product: Haldiram's Rajma with Plain Rice is a convenient and delicious instant food option that can be enjoyed in minutes. This pack consists of two servings of Rajma with Plain Rice, making it perfect for a quick meal or snack.

Key Features: This Minute Khana product is slow cooked for authentic flavors and is easy to prepare - simply heat and eat. The meals are microwaveable, making them a great option for busy individuals or families on the go.

For whom: This ready to cook food is ideal for anyone looking for a tasty and convenient meal option. Whether you're a student, working professional, or busy parent, Haldiram's Rajma with Plain Rice is a great choice for a quick and satisfying meal.

Pros: - Convenient and ready to eat in minutes - Slow cooked for authentic flavors - Microwaveable for easy heating - Perfect for busy individuals or families - Delicious and satisfying meal option Cons: - May be high in sodium content - Single serving size may not be sufficient for some individuals

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Variety of flavors, easy preparation, and microwaveable convenience. GfK, Kantar
Brand Strength 20 10 Haldiram's established reputation for quality and taste in Indian market. IMRB, Nielsen
Category Momentum 20 15 Growing demand for convenient ready-to-eat meals in Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitive pricing compared to similar ready-to-eat meal options in India. IRI, Retail360
Competition 10 6 Facing competition from other established ready-to-eat meal brands in India. AC Nielsen, Market Track
Use-case Advantage 5 5 Addresses the need for quick and tasty meal solutions for busy individuals. Gartner, Forrester
Final Market Score 100 66/100 (3.30/5) Haldiram's Rajma with Plain Rice offers a competitive ready-to-eat meal option in the Indian market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Variety of flavors, easy preparation, and microwaveable convenience.
    Sources: GfK, Kantar
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Haldiram's established reputation for quality and taste in Indian market.
    Sources: IMRB, Nielsen
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for convenient ready-to-eat meals in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitive pricing compared to similar ready-to-eat meal options in India.
    Sources: IRI, Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established ready-to-eat meal brands in India.
    Sources: AC Nielsen, Market Track
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for quick and tasty meal solutions for busy individuals.
    Sources: Gartner, Forrester
Summary
Haldiram's Rajma with Plain Rice offers a competitive ready-to-eat meal option in the Indian market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.300.00 Rs.300.00

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Haldiram's Rajma with Plain Rice 375g x 2 | Minute Khana Rajma with Plain Rice | Quick Meals | Delicious Instant Food | Slow Cooked Heat | Easy-to-Prepare Meals & Microwaveable | Ready to Cook Food

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.300.00 Rs.300.00