Haldirams Kaju Masala - 35G

0 reviews
Smart Rank ⓘ 79/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Delicious snack made from whole cashew nuts coated in aromatic spices
  • High-quality ingredients ensure rich, creamy taste
  • Convenient 35g pack size ideal for snacking on-the-go
  • Perfect for those who enjoy flavorful, spicy snacks

Market-Based Score (India)

76/100 (3.80/5)
Good value
Haldiram's Nagpur Kaju Masala offers a strong value proposition in the competitive Indian snacks & sweets market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 1,024
Total / Avg 4.20★ 1,024
Consensus: 4.20★ from 1,024 total reviews
Rs.50.00 Rs.50.00
Best price from Amazon.in Amazon.in
Details
About Product: Haldiram's Nagpur Kaju - Masala is a delicious snack made from whole cashew nuts that are carefully coated in a blend of aromatic spices.

Key Features: - Made with high-quality whole cashew nuts - Coated in a flavorful masala blend - Convenient 35g pack size for on-the-go snacking

For whom: This snack is perfect for anyone who enjoys the rich, creamy taste of cashew nuts with a spicy masala twist. It is ideal for snacking at home, work, or on the go.

Pros: - Bursting with flavor - High-quality ingredients - Convenient pack size

Cons: - May be too spicy for some individuals - Small pack size may not be satisfying for those looking for a larger snack option

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique masala flavor and convenient 35g packaging. Retail360, Grocery Times
Brand Strength 20 18 Haldiram's is a trusted and popular brand in India. Brand Equity, IMRB
Category Momentum 20 15 Strong demand for snacks & sweets in Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced for the quality and quantity offered. PriceWatch, Retail Insights
Competition 10 8 Facing competition from local and international snack brands. MarketWatch, Retail Gazette
Use-case Advantage 5 5 Convenient snack for on-the-go consumption. Consumer Reports
Final Market Score 100 76/100 (3.80/5) Haldiram's Nagpur Kaju Masala offers a strong value proposition in the competitive Indian snacks & sweets market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique masala flavor and convenient 35g packaging.
    Sources: Retail360, Grocery Times
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Haldiram's is a trusted and popular brand in India.
    Sources: Brand Equity, IMRB
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong demand for snacks & sweets in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for the quality and quantity offered.
    Sources: PriceWatch, Retail Insights
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from local and international snack brands.
    Sources: MarketWatch, Retail Gazette
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient snack for on-the-go consumption.
    Sources: Consumer Reports
Summary
Haldiram's Nagpur Kaju Masala offers a strong value proposition in the competitive Indian snacks & sweets market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.50.00 Rs.50.00

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Haldiram's Nagpur Kaju - Masala, 35G, Whole

Estimated Delivery: 2-3 days
In Stock COD

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