Shalimars Enriched Coconut Hair Oil 100ml Pack of 2

Shalimars Enriched Coconut Hair Oil 100ml Pack of 2

Shalimars Enriched Coconut Hair Oil is a premium quality hair oil that is enriched with the goodness of coconut oil. It is specifically formulated to nourish and strengthen the hair, leaving it soft, shiny, and healthy.

Key Features: - Enriched with coconut oil for maximum nourishment - Helps to strengthen the hair from root to tip - Adds shine and softness to the hair - Lightweight formula that does not weigh down the hair

For whom: This hair oil is suitable for all hair types and is ideal for those looking to improve the health and appearance of their hair.

Pros: - Nourishing formula that leaves hair feeling soft and manageable - Pleasant coconut scent - Convenient pack of 2 for value for money

Cons: - May not be suitable for those with sensitive scalps - Strong coconut fragrance may not be to everyone's liking

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Coconut oil known for nourishing and strengthening hair.	Vogue India
Brand Strength	20	18	Established brand with loyal customer base in hair care.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in India.	Mintel
Price Positioning	20	10	Competitively priced for a pack of 2 in the Indian market.	Retail360
Competition	10	0	Intense competition in the Indian hair oil market segment.	Euromonitor
Use-case Advantage	5	3	Convenient pack size for regular use at an affordable price point.	Beauty Insider
Final Market Score	100	66/100 (3.30/5)	Strong brand with good product fit at competitive pricing.

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