Riman Brahmi Dudhi Hair Oil 1L Natural Chemical Free Gourd Oil for Strong Bouncy Hair Controls Hair Fall Promotes Hair Growth for All Hair Types

Riman Brahmi Dudhi Hair Oil 1L Natural Chemical Free Gourd Oil for Strong Bouncy Hair Controls Hair Fall Promotes Hair Growth for All Hair Types

Riman Brahmi Dudhi Hair Oil is a natural and chemical-free hair oil made from gourd oil. It is specially formulated to strengthen and nourish your hair, control hair fall, and promote hair growth. With regular use, this hair oil helps to make your hair strong, bouncy, and healthy.
Key Features: - Made with natural and chemical-free ingredients - Strengthens and nourishes hair - Controls hair fall and promotes hair growth - Suitable for all hair types
For whom: This hair oil is ideal for anyone looking to improve the strength and health of their hair. It is suitable for all hair types and can be used by both men and women.
Pros: - Natural and chemical-free formula - Helps control hair fall and promote hair growth - Strengthens and nourishes hair - Suitable for all hair types Cons: - Some users may find the consistency of the oil to be too thick for their liking

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Large pack size and chemical-free formula align with current consumer preferences	Nielsen
Brand Strength	20	18	Established brand with loyal customer base in hair care segment	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in Indian market	Mintel
Price Positioning	20	10	Competitively priced for a 1L natural hair oil product	Euromonitor
Competition	10	0	Intense competition in the natural hair oil segment with many established players	GfK
Use-case Advantage	5	3	Addresses common hair concerns like hair fall and promotes growth	Kantar
Final Market Score	100	66/100 (3.30/5)	Strong brand with a well-fitting product in a growing market, but faces stiff competition.

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