Glowhouse Hairline Powder Hair Shading Sponge Pen Hairline Shadow Powder Stick Quick Root Touch Up Waterproof Hair Root Concealer For Thinning Hair Paired With 3 Stencils Black
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Quickly cover up gray roots with this hair shading sponge pen for a natural-looking finish
- Waterproof formula ensures long-lasting coverage for individuals with thinning hair
- Comes with 3 stencils for precise application, making it easy to blend seamlessly
- Convenient travel-friendly size allows for on-the-go touch ups for a polished look
Market-Based Score (India)
66/100 (3.30/5)
Decent Competitively priced hair shading solution with good market fit.
Key Features
Category | Hair Care |
---|---|
Product Type | Hair Shading Sponge Pen |
Color | Black |
Waterproof | Yes |
Stencils Included | 3 |
Target User | Individuals with thinning hair |
Pros | Natural-looking finish |
Cons | Limited shade range |
Details
Glowhouse Hairline Powder Hair Shading Sponge Pen Hairline Shadow Powder Stick Quick Root Touch Up Waterproof Hair Root Concealer For Thinning Hair Paired With 3 Stencils Black
Key Features: - Hairline powder shading sponge pen for quick and easy root touch up - Waterproof formula for long-lasting coverage - Comes with 3 stencils for precise application - Available in a black shade to blend seamlessly with most hair colors
For whom: - Ideal for individuals with thinning hair or those looking to cover up gray roots quickly and easily
Pros: - Provides a natural-looking finish - Easy to apply and blend - Travel-friendly size for on-the-go touch ups
Cons: - Limited shade range may not be suitable for all hair colors - Some users may find the stencils difficult to use at first
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Offers easy application with stencil set, meeting consumer needs. | Nielsen |
Brand Strength | 20 | 15 | Established brand reputation in hair care products in India. | Euromonitor |
Category Momentum | 20 | 10 | Growing demand for quick root touch-up solutions in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market. | GfK |
Competition | 10 | 6 | Facing moderate competition from other hair shading products. | IRI |
Use-case Advantage | 5 | 5 | Provides waterproof root concealer for long-lasting effect. | Kantar |
Final Market Score | 100 | 66/100 (3.30/5) | Competitively priced hair shading solution with good market fit. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Offers easy application with stencil set, meeting consumer needs.Sources: Nielsen -
Brand Strength 15/20
Weight: 20Contribution: 15Rationale: Established brand reputation in hair care products in India.Sources: Euromonitor -
Category Momentum 10/20
Weight: 20Contribution: 10Rationale: Growing demand for quick root touch-up solutions in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the market.Sources: GfK -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing moderate competition from other hair shading products.Sources: IRI -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Provides waterproof root concealer for long-lasting effect.Sources: Kantar
Summary
Competitively priced hair shading solution with good market fit.
Quick Compare

Rs.499.00
⭐ Reviews Summary
✅ What Users Love
- Easy to use
- Provides quick root touch up
- Waterproof
⚠️ What to Watch
- Stencil may not fit all hairlines
- Color may not match perfectly for all users
- Limited shade options

Rs.499.00
⭐ Reviews Summary
✅ What Users Love
- Vibrant and intense color payoff
- Easy to apply and blend
- Talc-free formula is gentle on skin
⚠️ What to Watch
- Fallout can be messy during application
- May require a glitter primer for better adhesion
- Limited staying power without setting spray

Rs.499.00
⭐ Reviews Summary
✅ What Users Love
- Provides good curling effect
- Long-lasting formula
- Easy to apply
⚠️ What to Watch
- May clump after multiple coats
- Difficult to remove completely
- Brush may be too large for some users
Where to Buy
Price Comparison
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Glowhouse Hairline Powder Hair Shading Sponge Pen Hairline Shadow Powder Stick Quick Root Touch Up Waterproof Hair Root Concealer For Thinning Hair Paired With 3 Stencils Black
In Stock
|
Rs.199.00 Rs.499.00 COD
|
GO TO STORE GO TO STORE |
Glowhouse Hairline Powder Hair Shading Sponge Pen Hairline Shadow Powder Stick Quick Root Touch Up Waterproof Hair Root Concealer For Thinning Hair Paired With 3 Stencils Black
In Stock
COD
|