Esensity Professional No Ammonia Cream Creme Hair Color Colour Tube Pack of 1 Number No 5 Light Brown 5 0 60 Grams

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Gentle formula for sensitive scalps
  • Long-lasting color with added shine
  • Easy-to-use tube pack for convenient application
  • Ideal for those seeking ammonia-free hair color

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned permanent hair color with competitive pricing and consumer-friendly features.
Rs.470.00 Rs.470.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Color
Formula No Ammonia
Weight 60 Grams
Benefits Long-lasting color, Adds shine
Packaging Easy to use tube pack
Suitable For Sensitive scalp, Extra care hair
Pros Gentle formula, Long-lasting color, Adds shine
Cons May require multiple applications, Limited shade range
Details

Esensity Professional No Ammonia Cream Creme Hair Color Colour Tube Pack of 1 Number No 5 Light Brown 5 0 60 Grams

About Product: Esensity Professional No Ammonia Cream Hair Color is a gentle and effective way to color your hair without the harsh effects of ammonia. It provides long-lasting color and adds shine to your hair.

Key Features: - No ammonia formula - Long-lasting color - Adds shine to hair - Easy to use tube pack - Contains 60 grams of product

For whom: Esensity Professional No Ammonia Cream Hair Color is suitable for anyone looking to color their hair without the damaging effects of ammonia. It is ideal for those with sensitive scalp or hair that needs extra care.

Pros: - Gentle formula that is kind to hair - Long-lasting color - Adds shine - Easy to use packaging Cons: - May require multiple applications for desired color intensity - Limited shade range available

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 No ammonia formula and light brown shade align with current consumer preferences. Euromonitor
Brand Strength 20 15 Well-established brand with a loyal customer base. Brand Equity
Category Momentum 20 10 Growing demand for permanent hair color in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360
Competition 10 6 Facing moderate competition from other established brands in the same segment. RetailToday
Use-case Advantage 5 5 Easy application process suitable for home use. BeautyInsider
Final Market Score 100 66/100 (3.30/5) Well-positioned permanent hair color with competitive pricing and consumer-friendly features.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: No ammonia formula and light brown shade align with current consumer preferences.
    Sources: Euromonitor
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Well-established brand with a loyal customer base.
    Sources: Brand Equity
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for permanent hair color in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other established brands in the same segment.
    Sources: RetailToday
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Easy application process suitable for home use.
    Sources: BeautyInsider
Summary
Well-positioned permanent hair color with competitive pricing and consumer-friendly features.

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Where to Buy

Flipkart
₹499.00
2-3 days · ⭐ 4.2/5
Buy
Nykaa
₹550.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹599.00
N/A · ⭐ 4.5/5
-
Health & Glow
₹520.00
N/A · ⭐ 4.2/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
499.00 2-3 days 4.2/5 Buy Now
Nykaa
550.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
599.00 N/A 4.5/5 -
Health & Glow
520.00 N/A 4.2/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.470.00 Rs.470.00

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Esensity Professional No Ammonia Cream Creme Hair Color Colour Tube Pack of 1 Number No 5 Light Brown 5 0 60 Grams

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Best price
Rs.470.00 Rs.470.00