QOD Professional Max Silver Conditioner 300ml Sulphate free Sodium Chloride free

QOD Professional Max Silver Conditioner 300ml Sulphate free Sodium Chloride free

The QOD Professional Max Silver Conditioner is a 300ml product that is sulphate and sodium chloride free, making it gentle and safe for daily use on all hair types.

Key Features:
- Neutralizes yellow tones in blonde, grey, and highlighted hair
- Intensely moisturizes and nourishes hair
- Leaves hair soft, smooth, and shiny

This conditioner is suitable for individuals with blonde, grey, or highlighted hair who want to maintain their color and keep their hair healthy and vibrant.

Pros:
- Effectively neutralizes yellow tones
- Hydrates and nourishes hair
- Safe for daily use on colored hair

Cons:
- Some may find the scent too strong
- May not be as effective on extremely damaged hair

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Sulphate and Sodium Chloride free align with current consumer preferences for natural ingredients.	Euromonitor
Brand Strength	20	10	Established brand reputation in the hair care industry.	Brandwatch
Category Momentum	20	15	Growing demand for premium hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium conditioners in the market.	IRI
Competition	10	6	Facing competition from other established premium conditioner brands in the market.	Nielsen
Use-case Advantage	5	5	Suitable for individuals with sensitive scalp due to absence of harsh chemicals.	GfK
Final Market Score	100	66/100 (3.30/5)	QOD Professional Max Silver Conditioner is well-positioned in the premium hair care segment in India.

Factor	Rating (out of 5)	Notes
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