PRATHAM Adiwasi hair oil original 500 ml Original Aadivashi Hair Growth Oil 250 ML Ayurvedic Adiwasi Herbal Kesh tel with Natural Rosemary essential Biotin for Control Hairfall anti dandruff Adiwasi Hair Oil Original Pack of 2

PRATHAM Adiwasi hair oil original 500 ml Original Aadivashi Hair Growth Oil 250 ML Ayurvedic Adiwasi Herbal Kesh tel with Natural Rosemary essential Biotin for Control Hairfall anti dandruff Adiwasi Hair Oil Original Pack of 2

Key Features: - Made with natural ingredients like rosemary essential oil and biotin - Helps control hairfall and dandruff - Promotes hair growth and strengthens hair follicles - Suitable for all hair types
For whom: - Individuals looking for a natural solution to hairfall and dandruff - People with all hair types seeking to promote hair growth and strengthen hair follicles
Pros: - Natural ingredients - Effective in controlling hairfall and dandruff - Promotes hair growth
Cons: - May have a strong herbal smell for some users - Packaging could be improved for better storage and usage

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Includes key ingredients like Biotin and Rosemary essential oil	India Today, Times of India
Brand Strength	20	10	Established brand in the Ayurvedic hair care segment	The Hindu, Economic Times
Category Momentum	20	15	Strong demand for Ayurvedic hair oils in Indian market	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar Ayurvedic hair oils	Livemint, CNBC TV18
Competition	10	6	Facing competition from other established Ayurvedic hair oil brands	Business Line, Financial Express
Use-case Advantage	5	5	Addresses common hair issues like hair fall and dandruff	The Indian Express
Final Market Score	100	66/100 (3.30/5)	Well-positioned Ayurvedic hair oil in a competitive market

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—