Patanjali Coconut Oil Bottle 200ml Pack of 3

Patanjali Coconut Oil Bottle 200ml Pack of 3

Patanjali Coconut Oil is a natural hair care product that is made from pure coconut oil. It is free from any harmful chemicals or additives, making it safe and gentle on the hair and scalp.

Key features of this product include its moisturizing properties, which help to nourish and condition the hair, leaving it soft, smooth, and shiny. The coconut oil also helps to strengthen the hair, preventing breakage and split ends.

This product is suitable for all hair types and can be used by both men and women. It is particularly beneficial for those with dry or damaged hair, as the coconut oil helps to restore moisture and vitality to the hair.

Pros: 1. Made from pure coconut oil 2. Free from harmful chemicals or additives 3. Moisturizes and nourishes the hair 4. Strengthens the hair and prevents breakage 5. Suitable for all hair types

Cons: 1. Some users may find the scent of coconut oil to be overpowering 2. May take some time to see noticeable results

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	200ml size popular for regular hair oil users	Euromonitor
Brand Strength	20	18	Patanjali strong brand loyalty in hair care	Brandwatch
Category Momentum	20	15	Coconut oil demand rising in Indian market	Mintel
Price Positioning	20	10	Competitively priced for a pack of 3	Retail360
Competition	10	5	Facing competition from other popular coconut oil brands	MarketWatch
Use-case Advantage	5	3	Coconut oil known for hair nourishment benefits	HaircareToday
Final Market Score	100	71/100 (3.55/5)	Strong brand and size fit, facing price competition in growing market

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