Nat Habit 100 Pure Lavender Essential Oil With Lavandula Angustifolia For Hair Skin Steam Distilled Diffuser Oil Natural Therapeutic Grade 15 ml

Nat Habit 100 Pure Lavender Essential Oil With Lavandula Angustifolia For Hair Skin Steam Distilled Diffuser Oil Natural Therapeutic Grade 15 ml

Key Features: - 100% pure lavender essential oil - Steam distilled for maximum purity - Therapeutic grade for aromatherapy benefits - Can be used for hair, skin, and in a diffuser

For whom: - Those looking for a natural way to improve skin and hair health - Individuals seeking aromatherapy benefits for relaxation and stress relief

Pros: - Versatile oil that can be used in multiple ways - High quality and purity for maximum effectiveness - Pleasant and calming scent

Cons: - May be too strong for those with sensitive skin or noses

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers pure lavender essential oil suitable for hair and skin care needs.	IndiaMart
Brand Strength	20	18	Established brand with positive consumer reviews and loyalty.	Brandwatch
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	14	Competitively priced compared to similar quality lavender oils in the market.	Retail360
Competition	10	6	Facing moderate competition from other established natural oil brands.	BusinessToday
Use-case Advantage	5	3	Versatile oil suitable for aromatherapy, skin, and hair treatments.	BeautyInsider
Final Market Score	100	76/100 (3.80/5)	Nat Habit Lavender Essential Oil is well-positioned in the Indian hair oils market with strong brand and product fit.

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