Maui Moisture Color Protect Sea Minerals Conditioner for Color Treated Tresses with Rich Sea Minerals Pure Algae and Lush Sea Kelp Non GMO 385 ml

Maui Moisture Color Protect Sea Minerals Conditioner for Color Treated Tresses with Rich Sea Minerals Pure Algae and Lush Sea Kelp Non GMO 385 ml

About Product:
Maui Moisture Color Protect Sea Minerals Conditioner is specially formulated for color treated hair. This conditioner is enriched with rich sea minerals, pure algae, and lush sea kelp to help maintain and protect the vibrancy of your hair color.

Key Features:
- Contains sea minerals, algae, and sea kelp
- Formulated for color treated hair
- Helps protect and maintain hair color vibrancy
- Non GMO
- Comes in a 385 ml bottle

For whom:
This conditioner is ideal for those with color treated hair looking to maintain the vibrancy and health of their hair color. It is suitable for all hair types.

Pros:
- Enriched with natural ingredients
- Helps protect hair color
- Non GMO formula

Cons:
- Some users may find the scent too strong
- May be slightly more expensive than other conditioners on the market
Overall, Maui Moisture Color Protect Sea Minerals Conditioner is a great choice for those looking to protect and maintain their color treated hair. With its natural ingredients and color-protecting formula, it is sure to leave your hair looking vibrant and healthy.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains sea minerals, algae, and sea kelp, aligning with consumer preference for natural ingredients.	Nielsen
Brand Strength	20	18	Strong brand reputation and recognition in the hair care segment.	Euromonitor
Category Momentum	20	15	Growing demand for color protect conditioners in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Kantar
Competition	10	8	Facing moderate competition from other color protect conditioners with similar natural ingredient focus.	IRI
Use-case Advantage	5	5	Specifically formulated for color-treated hair, meeting a niche need in the market.	GfK
Final Market Score	100	76/100 (3.80/5)	Strong brand with natural ingredients, competitively priced in a growing market segment.

Factor	Rating (out of 5)	Notes
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