Aunt Jackie s Curl La La Defining Oil Curl Custard 15 Oz

0 reviews
Smart Rank ⓘ 75/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enhances natural curl pattern with long-lasting hold and shine
  • Nourishes and hydrates curls with shea butter and olive oil
  • Defines curls and reduces frizz for a polished look
  • Leaves hair soft and moisturized with a pleasant scent

Market-Based Score (India)

66/100 (3.30/5)
Decent
Aunt Jackie's Curl La La Custard positioned well in competitive Indian creams, gels & lotions market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 23,764
Total / Avg 4.40★ 23,764
Consensus: 4.40★ from 23,764 total reviews
Rs.1,695.00 Rs.1,695.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Type Curl Custard
Size 15 Oz
Key Ingredients Shea Butter, Olive Oil
Benefits Defines Curls, Reduces Frizz, Adds Shine
Formula Lightweight
Suitable For Curly and Wavy Hair
Pros Moisturizes, Lightweight, No Residue
Cons Strong Scent, May Not Suit Straight Hair
Details

Aunt Jackie s Curl La La Defining Oil Curl Custard 15 Oz

About Product: Aunt Jackie's Curl La La Defining Oil Curl Custard is a lightweight curl defining cream that helps enhance and define natural curls. It is enriched with natural ingredients like shea butter and olive oil to provide moisture and nourishment to the hair.
Key Features: - Defines and enhances natural curls - Lightweight formula - Enriched with shea butter and olive oil - Provides moisture and nourishment to the hair - Helps reduce frizz and promote shine
For whom: This product is suitable for individuals with curly and wavy hair looking to enhance and define their natural curls. It is also great for those looking to combat frizz and add moisture to their hair.
Pros: - Defines curls without weighing them down - Provides moisture and nourishment to the hair - Helps reduce frizz and adds shine - Lightweight formula that does not leave residue
Cons: - Some users may find the scent too strong - May not work as well for individuals with straight hair

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Product features align with Indian consumer preferences IndiaRetailing, MarketWatch
Brand Strength 20 15 Aunt Jackie's well-known in Indian market Retail360, BrandWatch
Category Momentum 20 10 Creams, Gels & Lotions in high demand Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar products PriceTrack, RetailToday
Competition 10 6 Facing moderate competition from established brands BeautyReview, RetailGuru
Use-case Advantage 5 5 Addresses specific needs of curly hair care HairCareMag, BeautyInsider
Final Market Score 100 66/100 (3.30/5) Aunt Jackie's Curl La La Custard positioned well in competitive Indian creams, gels & lotions market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Product features align with Indian consumer preferences
    Sources: IndiaRetailing, MarketWatch
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Aunt Jackie's well-known in Indian market
    Sources: Retail360, BrandWatch
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Creams, Gels & Lotions in high demand
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products
    Sources: PriceTrack, RetailToday
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from established brands
    Sources: BeautyReview, RetailGuru
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific needs of curly hair care
    Sources: HairCareMag, BeautyInsider
Summary
Aunt Jackie's Curl La La Custard positioned well in competitive Indian creams, gels & lotions market.

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Where to Buy

Nykaa
₹849.00
3-5 days · ⭐ 4.2/5
Buy
Flipkart
₹899.00
2-3 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹999.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹899.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
849.00 3-5 days 4.2/5 Buy Now
Flipkart
899.00 2-3 days 4.0/5 Buy Now
Shoppers Stop
999.00 N/A 4.3/5 -
Health & Glow
899.00 N/A 4.1/5 -

Price Comparison

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Amazon.in More Detail

Rs.1,695.00 Rs.1,695.00

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Rs.1,695.00 Rs.1,695.00