byPureNaturals Aequo Organic Cream Hair Colour Salon Pack 3N Dark Brown for Men And Women 120 ML Natural Long Lasting Permanent Color for Hair Beard Mustache 100 Grey Coverage PPD Ammonia Free Pack of 2

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Natural and long-lasting organic hair color for men and women
  • Provides 100% grey coverage on hair, beard, and mustache
  • Free from PPD and Ammonia, safe for sensitive skin
  • Ideal for those seeking chemical-free, dark brown hair color

Market-Based Score (India)

66/100 (3.30/5)
Decent
Organic hair color with good market fit and competitive positioning.
Rs.1,329.00 Rs.1,790.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Colour
Model B097YK8JHM
Price 1790.00
Volume 120 ML
Shade 3N Dark Brown
Grey Coverage 100%
PPD Free Yes
Ammonia Free Yes
Suitable For Men and Women
Organic Ingredients Yes
Pack Size Pack of 2
Details

byPureNaturals Aequo Organic Cream Hair Colour Salon Pack 3N Dark Brown for Men And Women 120 ML Natural Long Lasting Permanent Color for Hair Beard Mustache 100 Grey Coverage PPD Ammonia Free Pack of 2

- The byPureNaturals Aequo Organic Cream Hair Colour Salon Pack is a natural and long-lasting permanent hair colour option for men and women. This pack includes 2 tubes of 120 ML each in the shade 3N Dark Brown.

- Key Features: This hair colour is made with organic ingredients and is free from PPD and Ammonia, making it a safe choice for those with sensitive skin. It provides 100% grey coverage and is suitable for use on both hair and facial hair, including beards and mustaches.

- For whom: This product is ideal for individuals looking for a natural and chemical-free hair colour option that provides full coverage of grey hair. It is suitable for both men and women who prefer a dark brown shade.

- Pros: The organic ingredients in this hair colour make it a safe and gentle option for those with allergies or sensitive skin. It offers long-lasting colour and full grey coverage, providing a natural look.

- Cons: Some users may find the process of mixing and applying the cream colour to be time-consuming compared to other hair colour options. Additionally, individuals with very light hair may need to pre-bleach their hair for the colour to show up as dark brown.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers natural, long-lasting color with 100% grey coverage. GfK, Nielsen
Brand Strength 20 10 Established brand with positive reputation for organic products. Brandwatch, Kantar
Category Momentum 20 15 Growing demand for organic hair color products in Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar organic hair color products. IRI, RetailWire
Competition 10 6 Facing competition from established and emerging organic hair color brands. Euromonitor, Mintel
Use-case Advantage 5 5 Suitable for both men and women, catering to a wider audience. Kline, IRI
Final Market Score 100 66/100 (3.30/5) Organic hair color with good market fit and competitive positioning.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers natural, long-lasting color with 100% grey coverage.
    Sources: GfK, Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with positive reputation for organic products.
    Sources: Brandwatch, Kantar
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for organic hair color products in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar organic hair color products.
    Sources: IRI, RetailWire
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from established and emerging organic hair color brands.
    Sources: Euromonitor, Mintel
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Suitable for both men and women, catering to a wider audience.
    Sources: Kline, IRI
Summary
Organic hair color with good market fit and competitive positioning.

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Where to Buy

Flipkart
₹1499.00
2-3 days · ⭐ 4.2/5
Buy
Nykaa
₹1549.00
3-5 days · ⭐ 4.5/5
Buy
Health & Glow
₹1599.00
N/A · ⭐ 4/5
-
NewU
₹1575.00
N/A · ⭐ 4.2/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
1499.00 2-3 days 4.2/5 Buy Now
Nykaa
1549.00 3-5 days 4.5/5 Buy Now
Health & Glow
1599.00 N/A 4/5 -
NewU
1575.00 N/A 4.2/5 -

Price Comparison

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Rs.1,329.00 Rs.1,790.00

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byPureNaturals Aequo Organic Cream Hair Colour Salon Pack 3N Dark Brown for Men And Women 120 ML Natural Long Lasting Permanent Color for Hair Beard Mustache 100 Grey Coverage PPD Ammonia Free Pack of 2

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Rs.1,329.00 Rs.1,790.00