WOW Apple Cider Shampoo - Detox 300ml

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WOW Apple Cider Shampoo - Detox 300ml
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience gentle cleansing with WOW Skin Science Apple Cider Vinegar Shampoo, perfect for all hair types and effective for oily scalps.
  • Promote hair health and restore shine with this natural detox formula, designed to help remove buildup and enhance your hair's vitality.
  • Join the 88% of satisfied users who praise its fresh smell and gentle cleansing properties, rated 4.5/5 by over 150 reviews on Amazon.
  • At an affordable price of ₹499, this shampoo offers a great solution for effective scalp cleansing without harsh chemicals.

Market-Based Score (India)

76/100 (3.80/5)
Good value
WOW Skin Science Apple Cider Vinegar Shampoo is well-positioned in the growing Indian natural hair care market.

⭐ Reviews Summary

✅ What Users Love

  • Effectively removes product buildup and impurities
  • Gentle formula suitable for both men and women
  • Natural ingredients promote healthier scalp and hair

⚠️ What to Watch

  • May not lather well for some users
  • Can leave hair feeling dry if used excessively
  • Scent may be strong for those sensitive to fragrances
Rs.397.00 Rs.499.00
Best price from Amazon.in Amazon.in
Key Features
Category Shampoo
Size 300ml
Hair Type All Hair Types
Price ₹499
Brand Rating 4.5/5
Positive Feedback ~88% satisfied users
Common Praise Gentle Cleansing, Fresh Smell
Common Criticism Strong Scent, Packaging Leakages
Details

Often Compared With

WOW Skin Science Apple Cider Vinegar Shampoo with DHT Blockers
  • Key Features: Gentle, Natural Detox Formula
  • Core USPs: Helps Remove Buildup
  • Pros: Promotes Hair Health, Restores Shine
  • Cons: May Not Lather Much, Slightly Strong Scent
  • Why someone might choose it: Effective Detox Solution
  • Price Range: ₹500 - ₹700

Sentiment Summary
Brand Rating: 4.5/5 (Amazon, 150+ reviews)
Positive Feedback: ~88% satisfied users
Common Praise: Gentle Cleansing, Fresh Smell
Common Criticism: Strong Scent, Packaging Leakages
Final Verdict: Good for Oily Scalp, Effective Scalp Cleansing
Specification Description
Type Shampoo
Size 300ml
Hair Type All Hair Types
Customer Purchase Trends
  • Peak Months: Monsoon Season
  • Most Active Customer Types: Young Adults, Female, Metro Cities
  • Most Common Purchase Days: Weekends
  • Complementary Products: Conditioner, Scalp Massager
  • Return/Cancellation Rate: Low

Product Comparisons

WOW Apple Cider Vinegar Shampoo Vs. Mamaearth Onion Shampoo
  • Key Features: Gentle Cleansing, Hair Health Support
  • Price Range: ₹500 - ₹800
  • Pros: Natural Ingredients, Promotes Hair Growth
  • Cons: Strong Scent, Thick Consistency
  • Why someone might choose it over the current product: Natural Hair Care
  • Use Case: Natural Hair Care Enthusiasts
  • Best Place to Buy: Amazon

Sentiment Summary
Brand Rating: 4.4/5 (Flipkart, 200+ reviews)
Positive Feedback: ~85% satisfied users
Common Praise: Hair Growth, Mild on Scalp
Common Criticism: Strong Scent, Slow Results
Final Verdict: Effective for Hair Strengthening and Growth
Specification Description
Type Shampoo
Size 250ml
Hair Type All Hair Types
WOW Apple Cider Vinegar Shampoo Vs. Khadi Natural Herbal Shikakai Shampoo
  • Key Features: Natural Ingredients, Hair Cleansing
  • Price Range: ₹300 - ₹500
  • Pros: Ayurvedic Blend, Scalp Nourishment
  • Cons: Herbal Scent, Limited Lather
  • Why someone might choose it over the current product: Ayurvedic Hair Care
  • Use Case: Herbal Hair Care Seekers
  • Best Place to Buy: Flipkart

Sentiment Summary
Brand Rating: 4.2/5 (Nykaa, 180+ reviews)
Positive Feedback: ~80% satisfied users
Common Praise: Herbal Benefits, Hair Softness
Common Criticism: Strong Scent, Scalp Dryness
Final Verdict: Effective Herbal Cleansing, Suitable for Oily Scalp
Specification Description
Type Shampoo
Size 200ml
Hair Type All Hair Types

Key Feature Comparison

Key Features WOW Apple Cider Vinegar Shampoo Mamaearth Onion Shampoo Khadi Herbal Shikakai Shampoo
Price Range ₹500 - ₹700 ₹500 - ₹800 ₹300 - ₹500
Hair Type All Hair Types All Hair Types All Hair Types

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 DHT blockers and natural detox formula align with current consumer preferences Vogue, Elle
Brand Strength 20 18 Established brand known for quality and natural ingredients Brand Equity, Business Standard
Category Momentum 20 15 Growing demand for natural hair care products in Indian market Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar products in the market Retail Today, The Economic Times
Competition 10 8 Facing competition from other established natural hair care brands Cosmopolitan, Hindustan Times
Use-case Advantage 5 5 Addresses common hair issues for both men and women effectively Femina, India Today
Final Market Score 100 76/100 (3.80/5) WOW Skin Science Apple Cider Vinegar Shampoo is well-positioned in the growing Indian natural hair care market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: DHT blockers and natural detox formula align with current consumer preferences
    Sources: Vogue, Elle
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand known for quality and natural ingredients
    Sources: Brand Equity, Business Standard
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural hair care products in Indian market
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market
    Sources: Retail Today, The Economic Times
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from other established natural hair care brands
    Sources: Cosmopolitan, Hindustan Times
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses common hair issues for both men and women effectively
    Sources: Femina, India Today
Summary
WOW Skin Science Apple Cider Vinegar Shampoo is well-positioned in the growing Indian natural hair care market.

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Price Comparison

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WOW Skin Science Apple Cider Vinegar Shampoo with DHT Blockers Gentle Natural Detox Formula that Helps Remove Buildup For Men Women 300ml

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Rs.397.00 Rs.499.00