Dr Batra s Shampoo Enriched With Henna Strengthening Shampoo for Hair 200ml Pack of 2

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Strengthens and conditions hair with henna for improved health and appearance
  • Nourishes and revitalizes weak or damaged hair, suitable for all hair types
  • Perfect for those seeking to improve hair health and appearance
  • Comes in a pack of 2, each 200ml, offering value and convenience

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong market potential for Dr. Batra's Henna Strengthening Shampoo due to brand reputation and herbal ingredient trend in India.
Rs.475.00 Rs.558.00
Best price from Amazon.in Amazon.in
Details

Dr Batra s Shampoo Enriched With Henna Strengthening Shampoo for Hair 200ml Pack of 2


Dr Batra's Shampoo Enriched With Henna is a strengthening shampoo specially designed to nourish and revitalize your hair. It is enriched with the goodness of henna, known for its strengthening and conditioning properties, making it perfect for those looking to improve the health and appearance of their hair.
Key Features: - Enriched with henna for strengthening and conditioning - Nourishes and revitalizes hair - Helps improve hair health and appearance - Suitable for all hair types - Pack of 2, 200ml each
For whom: This shampoo is perfect for anyone looking to strengthen and nourish their hair, particularly those who have weak or damaged hair that needs some extra care. It is suitable for all hair types and can help improve the overall health and appearance of your hair.
Pros: - Strengthens and conditions hair - Nourishes and revitalizes - Suitable for all hair types Cons: - May not be suitable for those with specific allergies to henna or other ingredients in the shampoo

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Henna-infused formula aligns with Indian consumers' preference for herbal ingredients. Euromonitor
Brand Strength 20 18 Dr. Batra's established reputation in the Indian market for natural products. Brand Equity
Category Momentum 20 15 Growing demand for natural hair care products in Indian market. Mintel
Price Positioning 20 10 Competitively priced for a pack of 2, appealing to price-sensitive Indian consumers. Retail360
Competition 10 8 Facing moderate competition from other herbal shampoo brands in the Indian market. Business Standard
Use-case Advantage 5 5 Addresses common hair strengthening needs of Indian consumers. IndiaRetailing
Final Market Score 100 76/100 (3.80/5) Strong market potential for Dr. Batra's Henna Strengthening Shampoo due to brand reputation and herbal ingredient trend in India.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Henna-infused formula aligns with Indian consumers' preference for herbal ingredients.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Dr. Batra's established reputation in the Indian market for natural products.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural hair care products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for a pack of 2, appealing to price-sensitive Indian consumers.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other herbal shampoo brands in the Indian market.
    Sources: Business Standard
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses common hair strengthening needs of Indian consumers.
    Sources: IndiaRetailing
Summary
Strong market potential for Dr. Batra's Henna Strengthening Shampoo due to brand reputation and herbal ingredient trend in India.

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Where to Buy

Nykaa
₹450.00
2-4 days · ⭐ 4.2/5
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Amazon India
₹499.00
2-3 days · ⭐ 4.0/5
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Health & Glow
₹480.00
N/A · ⭐ 4.3/5
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NewU
₹470.00
N/A · ⭐ 4.1/5
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StorePrice (₹)DeliveryRatingLink
Nykaa
450.00 2-4 days 4.2/5 Buy Now
Amazon India
499.00 2-3 days 4.0/5 Buy Now
Health & Glow
480.00 N/A 4.3/5 -
NewU
470.00 N/A 4.1/5 -

Price Comparison

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Dr Batra s Shampoo Enriched With Henna Strengthening Shampoo for Hair 200ml Pack of 2

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Best price
Rs.475.00 Rs.558.00