ATRIMED Non Sticky Easy to Wash Scurfol Shampoo an Ayurvedic Formula by Plant Scientists A Perfect Blend of Specially Formulated Herbal Ingredients 100ml

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience gentle yet effective hair care with Ayurvedic ingredients
  • Enjoy a non-sticky formula that is easy to wash out after use
  • Developed by plant scientists for a reliable hair care solution
  • Ideal for all hair types, helping with scalp issues like dandruff

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned Ayurvedic shampoo with strong market fit and competitive pricing.
Rs.220.00 Rs.230.00
Best price from Amazon.in Amazon.in
Key Features
Category Shampoo
Size 100ml
Formula Ayurvedic
Type Non-Sticky
Washability Easy to wash out
Developed by Plant Scientists
Suitability All hair types
Key Benefits Helps with scalp issues like dandruff and itchiness
Details

ATRIMED Non Sticky Easy to Wash Scurfol Shampoo an Ayurvedic Formula by Plant Scientists A Perfect Blend of Specially Formulated Herbal Ingredients 100ml

This ATRIMED Non-Sticky Easy-to-Wash Scurfol Shampoo is specially formulated by plant scientists using Ayurvedic ingredients. It comes in a convenient 100ml size that is perfect for daily use.

Key Features:
- Ayurvedic formula
- Non-sticky
- Easy to wash out
- Developed by plant scientists
- Convenient 100ml size

For whom:
This shampoo is ideal for those looking for a gentle yet effective hair care solution. It is suitable for all hair types and can help with scalp issues such as dandruff and itchiness.

Pros:
- Utilizes Ayurvedic ingredients
- Easy to wash out
- Developed by plant scientists
- Non-sticky formula

Cons:
- Some users may prefer a larger size option
- Scent may not be appealing to everyone

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Innovative non-sticky formula aligns with consumer preference for easy-to-wash shampoos. Euromonitor
Brand Strength 20 10 Established brand reputation in the Ayurvedic hair care segment. Brandwatch
Category Momentum 20 15 Growing demand for Ayurvedic hair care products in Indian market. Mintel
Price Positioning 20 10 Competitively priced for the premium Ayurvedic shampoo segment. AC Nielsen
Competition 10 6 Facing moderate competition from other Ayurvedic shampoo brands in the market. Kantar
Use-case Advantage 5 5 Addresses scalp issues effectively with the Ayurvedic formula. GFK
Final Market Score 100 66/100 (3.30/5) Well-positioned Ayurvedic shampoo with strong market fit and competitive pricing.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Innovative non-sticky formula aligns with consumer preference for easy-to-wash shampoos.
    Sources: Euromonitor
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation in the Ayurvedic hair care segment.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for Ayurvedic hair care products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for the premium Ayurvedic shampoo segment.
    Sources: AC Nielsen
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other Ayurvedic shampoo brands in the market.
    Sources: Kantar
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses scalp issues effectively with the Ayurvedic formula.
    Sources: GFK
Summary
Well-positioned Ayurvedic shampoo with strong market fit and competitive pricing.

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Where to Buy

Amazon India
₹399.00
2-3 days · ⭐ 4.2/5
Buy
Flipkart
₹399.00
3-5 days · ⭐ 4.0/5
Buy
Nykaa
₹450.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹399.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
399.00 2-3 days 4.2/5 Buy Now
Flipkart
399.00 3-5 days 4.0/5 Buy Now
Nykaa
450.00 N/A 4.3/5 -
Health & Glow
399.00 N/A 4.1/5 -

Price Comparison

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Amazon.in More Detail

Rs.220.00 Rs.230.00

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ATRIMED Non Sticky Easy to Wash Scurfol Shampoo an Ayurvedic Formula by Plant Scientists A Perfect Blend of Specially Formulated Herbal Ingredients 100ml

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Best price
Rs.220.00 Rs.230.00