L Or al Professionnel Serie Expert Absolut Repair Shampoo For dry and damaged hair Provides deep conditioning strength With Gold Quinoa Wheat Protein
Smart Rank ⓘ
79/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Specifically designed for dry and damaged hair to repair and revitalize
- Deeply conditions and strengthens hair with Gold Quinoa and Wheat Protein
- Ideal for those with weakened hair, suitable for all hair types and textures
- Helps improve overall hair health and appearance, nourishes and revitalizes
Market-Based Score (India)
76/100 (3.80/5)
Good value Strong contender in the premium hair care segment in India
Reviews across marketplaces
| Platform | Rating | Reviews |
|---|---|---|
| amazon | 4.2★ | 12,412 |
| Total / Avg | 4.20★ | 12,412 |
Consensus:
4.20★ from 12,412 total reviews
Rs.342.00 Rs.360.00
Best price from
Amazon.in
Amazon.in
Details
L Or al Professionnel Serie Expert Absolut Repair Shampoo For dry and damaged hair Provides deep conditioning strength With Gold Quinoa Wheat Protein
About Product: L'Oréal Professionnel Serie Expert Absolut Repair Shampoo is specially formulated for dry and damaged hair. It helps to nourish and repair the hair from within, providing deep conditioning and strength.Key Features: The shampoo contains Gold Quinoa and Wheat Protein, which work together to strengthen the hair and restore its natural vitality. It helps to repair damage caused by heat styling, chemical treatments, and environmental factors.
For Whom: This shampoo is perfect for those with dry, brittle, and damaged hair who are looking to restore their locks to their former glory. It is suitable for all hair types and can be used regularly for best results.
Pros: - Provides deep conditioning and strength to dry and damaged hair - Contains Gold Quinoa and Wheat Protein for added nourishment - Helps repair damage caused by heat styling and chemicals - Suitable for all hair types
Cons: - May not be suitable for those with sensitive scalps or allergies to certain ingredients - Some users may find the scent too strong for their liking
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Formulation with Gold Quinoa and Wheat Protein aligns with consumer preference for natural ingredients | Kantar |
| Brand Strength | 20 | 18 | L'Oréal Professionnel is a well-established and trusted brand in India | Euromonitor |
| Category Momentum | 20 | 15 | Growing demand for premium hair care products in Indian market | Mintel |
| Price Positioning | 20 | 10 | Competitively priced compared to similar premium hair care products in India | AC Nielsen |
| Competition | 10 | 8 | Facing competition from other premium hair care brands offering similar benefits | IRI |
| Use-case Advantage | 5 | 5 | Addresses the specific needs of dry and damaged hair, a common concern in India | GfK |
| Final Market Score | 100 | 76/100 (3.80/5) | Strong contender in the premium hair care segment in India | |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Formulation with Gold Quinoa and Wheat Protein aligns with consumer preference for natural ingredientsSources: Kantar -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: L'Oréal Professionnel is a well-established and trusted brand in IndiaSources: Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for premium hair care products in Indian marketSources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar premium hair care products in IndiaSources: AC Nielsen -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing competition from other premium hair care brands offering similar benefitsSources: IRI -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Addresses the specific needs of dry and damaged hair, a common concern in IndiaSources: GfK
Summary
Strong contender in the premium hair care segment in India
Quick Compare
Rs.790.00
⭐ Reviews Summary
✅ What Users Love
- Effective deep conditioning for dry and damaged hair
- Strengthens hair with Gold Quinoa & Wheat Protein
- Leaves hair feeling soft and manageable
⚠️ What to Watch
- Some users found the scent to be too strong
- May be on the pricier side compared to other shampoos
- Not suitable for those with sensitive scalp or allergies to specific ingredients
Rs.800.00
⭐ Reviews Summary
✅ What Users Love
- Tear-free formula is gentle on baby's eyes
- Mild shampoo suitable for newborns and young children
- Ideal for normal skin, does not cause irritation
⚠️ What to Watch
- Some users found the scent too strong
- May not lather as much as other shampoos
- Slightly higher price point compared to other baby shampoos
Rs.690.00
⭐ Reviews Summary
✅ What Users Love
- Effective in smoothing and straightening hair
- Nourishes and strengthens hair
- Contains Pro-Keratin and Incell for added benefits
⚠️ What to Watch
- Some users found the scent to be overpowering
- May be expensive compared to other shampoos
- Not suitable for all hair types
Rs.10,240.00
⭐ Reviews Summary
✅ What Users Love
- Gradually reduces grey hair
- Easy to use
- Works well on beard and mustache
⚠️ What to Watch
- May take time to see results
- Some users experienced skin irritation
- Scent may not be pleasant to everyone
Where to Buy
Price Comparison
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|---|---|---|---|
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Rs.342.00 Rs.360.00 COD
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Mukti Gold Herbal Hairwash - 400mL (Pack of 2) | Blend of 14+ Ayurvedic herbs | Herbal Shampoo | Shampoo for Thick & Strong Hair, Damage Control, Hair Growth & Hair Fall | For both men & women Estimated Delivery: 2-3 days
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