Arata Hair Cream - Soft Hold 100g

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Arata Hair Cream - Soft Hold 100g
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Boosts moisture in all hair types
  • Reduces frizz for a smoother look
  • Tames flyaways for a polished finish
  • Adds soft hold and control without stiffness

Market-Based Score (India)

76/100 (3.80/5)
Good value
Arata Styling Hair Cream 100g is well-positioned in the growing Indian market for natural hair care products.

⭐ Reviews Summary

✅ What Users Love

  • Moisturizing formula leaves hair feeling soft and hydrated
  • Effectively reduces frizz for a sleeker look
  • Provides a soft hold suitable for all hair types

⚠️ What to Watch

  • Some users found the scent to be too strong
  • May not provide enough hold for those seeking a stronger hold
  • A few users experienced greasiness or heaviness in their hair after use
Rs.338.00 Rs.599.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Type Styling Cream
Weight 100g
Moisturizing Yes
Frizz-Reducing Yes
Flyaway-Taming Yes
Hold Soft
Suitable For All Hair Types
Gender Men & Women
Chemical-Free Yes
Details
Arata Styling Hair Cream is a versatile hair product suitable for all hair types. It is specially crafted to boost moisture, reduce frizz, tame flyaways, and add soft hold and control to your hair.

Key Features:
- Boosts moisture in the hair
- Reduces frizz for a smoother look
- Tames flyaways for a polished finish
- Adds soft hold and control without stiffness

This hair cream is suitable for both men and women looking to style their hair effortlessly. It is ideal for those looking to achieve a natural, sleek look without the need for harsh chemicals or heavy styling products.

Pros:
- Lightweight formula that doesn't weigh hair down
- Helps to nourish and moisturize the hair
- Adds a natural shine to the hair

Cons:
- May not provide enough hold for intricate hairstyles
- Some users may find the scent too strong

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers key features like moisturizing, frizz-reducing suitable for diverse hair types Beauty Insider
Brand Strength 20 18 Established brand with positive reputation in hair care segment Brand Equity
Category Momentum 20 15 Growing demand for natural hair care products in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar premium hair styling products Euromonitor
Competition 10 8 Facing moderate competition from other natural hair styling brands Elle
Use-case Advantage 5 5 Addresses common hair styling needs effectively with soft hold Vogue
Final Market Score 100 76/100 (3.80/5) Arata Styling Hair Cream 100g is well-positioned in the growing Indian market for natural hair care products.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers key features like moisturizing, frizz-reducing suitable for diverse hair types
    Sources: Beauty Insider
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with positive reputation in hair care segment
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural hair care products in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium hair styling products
    Sources: Euromonitor
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other natural hair styling brands
    Sources: Elle
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses common hair styling needs effectively with soft hold
    Sources: Vogue
Summary
Arata Styling Hair Cream 100g is well-positioned in the growing Indian market for natural hair care products.

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Where to Buy

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3-5 days · ⭐ 4.7/5
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StorePrice (₹)DeliveryRatingLink
Arata
599.00 3-5 days 4.7/5 Buy Now
Nykaa
599.00 2-4 days 4.5/5 Buy Now
Health & Glow
599.00 N/A 4.2/5 -
NewU
599.00 N/A 4/5 -

Price Comparison

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Arata Styling Hair Cream 100 GM For All Hair Types Boosts Moisture Reduces Frizz Tames Flyaways Adds Soft Hold and Control

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Rs.338.00 Rs.599.00