HABIBS COSMETICS Habibs Natural Henna Mehndi Powder Enriched With Bhringraj Amla Brahmi Jatamansi For Natural Hair Coloring 200Gm Pack Of 2

HABIBS COSMETICS Habibs Natural Henna Mehndi Powder Enriched With Bhringraj Amla Brahmi Jatamansi For Natural Hair Coloring 200Gm Pack Of 2

Key Features: - Natural henna mehndi powder - Enriched with bhringraj, amla, brahmi, and jatamansi - Provides natural hair coloring - Comes in a 200gm pack of 2

For whom: - Individuals looking for a natural and herbal solution for hair coloring - People who want to nourish their hair with the benefits of bhringraj, amla, brahmi, and jatamansi

Pros: - Contains natural ingredients that are beneficial for hair - Provides a safe and chemical-free alternative for hair coloring - Helps in strengthening and nourishing the hair

Cons: - May require multiple applications for desired color intensity - Results may vary depending on individual hair type and condition

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Enriched with popular natural ingredients for effective hair coloring.	Vogue India
Brand Strength	20	18	Established brand with a reputation for quality natural products.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair coloring products in Indian market.	Mintel
Price Positioning	20	15	Competitively priced for the value offered compared to similar products.	Business Standard
Competition	10	5	Facing competition from both traditional henna products and modern hair dyes.	India Today
Use-case Advantage	5	3	Provides long-lasting and vibrant natural hair color results.	Femina
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position this henna product well in the Indian market.

Factor	Rating (out of 5)	Notes
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