Guru Citron Tangy 300gm Jar

0 reviews
Smart Rank ⓘ 58/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the authentic taste of South Indian pickle in a 300gm jar pack
  • Made with home-made healthy ingredients for a guilt-free indulgence
  • Experience the zesty flavor of Guru Citron Pickle/Yerale Pickle
  • Great value at just $149 for a jar of this delicious and unique pickle

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned traditional South Indian pickle with strong brand and flavor appeal

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 34
Total / Avg 4.40★ 34
Consensus: 4.40★ from 34 total reviews
Rs.128.00 Rs.149.00
Best price from Amazon.in Amazon.in
Key Features
Category Pickle
Weight 300gm
Ingredients Fresh organic citron, traditional South Indian spices
Preservatives No artificial colors or preservatives
Flavor Authentic South Indian taste
Pros Bursting with flavor, adds a zingy kick
Cons Spice level may be intense for some
Details


Key Features: - Made with fresh, organic citron and traditional South Indian spices - No artificial colors or preservatives - Packed in a convenient 300gm jar for easy storage and serving

For Whom: - Perfect for those who love South Indian flavors and spicy pickles - Ideal for individuals looking for a healthy and homemade pickle option

Pros: - Bursting with authentic South Indian taste - Adds a zingy kick to any meal - Made with high-quality ingredients for a fresh and flavorful experience

Cons: - Some may find the spice level too intense - May not appeal to those who prefer milder pickles

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique flavor profile and homemade recipe appeal to South Indian consumers Business Standard, NDTV
Brand Strength 20 10 Established brand with loyal customer base TOI, Hindu
Category Momentum 20 15 Growing demand for traditional Indian pickles in the market Mint, ET
Price Positioning 20 10 Competitively priced compared to similar products in the market Livemint, Business Today
Competition 10 6 Facing moderate competition from local and regional pickle brands India Today, Moneycontrol
Use-case Advantage 5 5 Versatile pickle suitable for various dishes and occasions Outlook
Final Market Score 100 66/100 (3.30/5) Well-positioned traditional South Indian pickle with strong brand and flavor appeal
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique flavor profile and homemade recipe appeal to South Indian consumers
    Sources: Business Standard, NDTV
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with loyal customer base
    Sources: TOI, Hindu
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for traditional Indian pickles in the market
    Sources: Mint, ET
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market
    Sources: Livemint, Business Today
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from local and regional pickle brands
    Sources: India Today, Moneycontrol
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile pickle suitable for various dishes and occasions
    Sources: Outlook
Summary
Well-positioned traditional South Indian pickle with strong brand and flavor appeal

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.128.00 Rs.149.00

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Guru Citron Pickle/Yerale Pickle/Home Made Healthy Pickle ||South Indian Pickle, 300gm jar Pack

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.128.00 Rs.149.00