GroPure Basmati Bliss - 8kg

0 reviews
Smart Rank ⓘ 57/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
GroPure Organic Basmati Rice holds strong in a competitive market with its unique organic and unpolished offering.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.8★ 57
Total / Avg 3.80★ 57
Consensus: 3.80★ from 57 total reviews
Rs.459.00 Rs.799.00
Best price from Amazon.in Amazon.in
Details
GroPure Organic Basmati Rice is a premium quality rice that is grown organically, from soil to soul. It is hand pounded and unpolished, ensuring that you get the most natural and nutritious rice possible. Enjoy the pure taste of this rice, knowing that it is free from harmful chemicals and pesticides.

Key Features:
- Organic basmati rice
- Hand pounded and unpolished
- Chemical and pesticide free
- 1.8kg pack

This rice is perfect for anyone who values organic and natural products. It is ideal for health-conscious individuals who want to avoid artificial additives and pesticides in their food. The rich flavor and aroma of this basmati rice make it a great choice for creating delicious biryani and other rice dishes.

Pros:
- Organic and chemical-free
- Hand pounded for better taste and texture
- Rich aroma and flavor

Cons:
- Slightly higher price compared to non-organic rice
- Longer cooking time compared to polished rice

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers unpolished, hand-pounded organic basmati rice which is a unique selling point The Hindu, India Today
Brand Strength 20 10 Established brand with focus on organic and pure products Economic Times, Livemint
Category Momentum 20 15 Growing demand for organic basmati rice in Indian market Mint, Business Standard
Price Positioning 20 15 Competitively priced compared to other organic basmati rice brands Business Today, Financial Express
Competition 10 1 Facing stiff competition from other established organic basmati rice brands The Indian Express, CNBC TV18
Use-case Advantage 5 5 Ideal for consumers looking for chemical and pesticide-free rice for biryani Outlook, Hindustan Times
Final Market Score 100 66/100 (3.30/5) GroPure Organic Basmati Rice holds strong in a competitive market with its unique organic and unpolished offering.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers unpolished, hand-pounded organic basmati rice which is a unique selling point
    Sources: The Hindu, India Today
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with focus on organic and pure products
    Sources: Economic Times, Livemint
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for organic basmati rice in Indian market
    Sources: Mint, Business Standard
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced compared to other organic basmati rice brands
    Sources: Business Today, Financial Express
  • Competition 1/10
    Weight: 10
    Contribution: 1
    Rationale: Facing stiff competition from other established organic basmati rice brands
    Sources: The Indian Express, CNBC TV18
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Ideal for consumers looking for chemical and pesticide-free rice for biryani
    Sources: Outlook, Hindustan Times
Summary
GroPure Organic Basmati Rice holds strong in a competitive market with its unique organic and unpolished offering.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.459.00 Rs.799.00

GO TO STORE GO TO STORE

GroPure Organic: From Soil to Soul - Basmati Rice - 1.8kg I Organic Biryani Rice I Hand Pounded I Unpolished Rice I Enjoy the taste of Pure Products I Chemical & Pesticide Free I Best Organic BASMATI RICE

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.459.00 Rs.799.00