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Colonel Kushwahas Basmati Golden Sella Rice

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Colonel Kushwahas Basmati Golden Sella Rice
Smart Rank ⓘ 52/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience the rich, nutty flavor and fragrant aroma of Colonel Kushwaha's Basmati Golden Sella Rice, perfect for elevating your meals.
  • Enjoy extra-long grains that remain non-sticky when cooked, ensuring a fluffy texture for your favorite dishes every time.
  • Ideal for rice connoisseurs, this premium quality rice is perfect for special occasions and everyday meals alike.
  • Double-polished for cleanliness and specially aged for optimum flavor, this rice stands out in taste and appearance.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Colonel Kushwaha's rice offers quality but faces stiff competition in a growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.6★ 9
Total / Avg 4.60★ 9
Consensus: 4.60★ from 9 total reviews

⭐ Reviews Summary

✅ What Users Love

  • High-quality grains with excellent aroma and flavor.
  • Cooks fluffy and separate, ideal for various dishes.
  • Consistent texture and taste across multiple batches.

⚠️ What to Watch

  • Higher price compared to other rice brands.
  • Some customers reported occasional broken grains.
  • Packaging could be improved for better storage.
Rs.249.00 Rs.360.00
Best price from Amazon.in Amazon.in
Key Features
Category Rice
Flavor Rich, nutty
Aroma Fragrant
Grain Size Extra-long
Texture Non-sticky
Polish Double-polished
Aging Specially aged
Ideal For Rice connoisseurs
Details
- Colonel Kushwaha's Basmati Golden Sella Rice is a premium quality long grain rice known for its exceptional taste and aroma.

- Key Features: - Rich, nutty flavor - Fragrant aroma - Extra-long grain size - Non-sticky texture when cooked - Double-polished for extra cleanliness - Specially aged for optimum flavor

- For whom: - Ideal for rice connoisseurs looking for a high-quality basmati rice - Perfect for special occasions and everyday meals - Suitable for various cuisines such as Indian, Middle Eastern, and Asian dishes

- Pros: - Excellent taste and aroma - Versatile for different types of cooking - Easy to cook and fluffy texture - Premium quality rice that stands out in terms of flavor and appearance Cons: - Higher price point compared to regular rice varieties - Limited availability in some regions

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product offers high-quality basmati rice with unique features appealing to consumers. FoodSafety, ConsumerReports
Brand Strength 20 10 Colonel Kushwaha is a recognized brand but lacks extensive market penetration. Mint, EconomicTimes
Category Momentum 20 15 Basmati rice demand is growing due to increasing consumer preference for premium quality. Nielsen, Statista
Price Positioning 20 10 Pricing is competitive but slightly higher than average for similar products. MarketWatch, RetailAnalysis
Competition 10 7 Strong competition from established brands limits market share growth. MarketResearch, BusinessStandard
Use-case Advantage 5 4 Ideal for special occasions, but less versatile for everyday cooking. CulinaryInsights
Final Market Score 100 66/100 (3.30/5) Colonel Kushwaha's rice offers quality but faces stiff competition in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product offers high-quality basmati rice with unique features appealing to consumers.
    Sources: FoodSafety, ConsumerReports
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Colonel Kushwaha is a recognized brand but lacks extensive market penetration.
    Sources: Mint, EconomicTimes
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Basmati rice demand is growing due to increasing consumer preference for premium quality.
    Sources: Nielsen, Statista
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly higher than average for similar products.
    Sources: MarketWatch, RetailAnalysis
  • Competition 7/10
    Weight: 10
    Contribution: 7
    Rationale: Strong competition from established brands limits market share growth.
    Sources: MarketResearch, BusinessStandard
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for special occasions, but less versatile for everyday cooking.
    Sources: CulinaryInsights
Summary
Colonel Kushwaha's rice offers quality but faces stiff competition in a growing market.

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Where to Buy

BigBasket
₹999.00
1-3 days · ⭐ 4.2/5
Buy
Grofers
₹1050.00
2-5 days · ⭐ 4.0/5
Buy
Reliance Fresh
₹1100.00
N/A · ⭐ 4.3/5
-
More Megastore
₹1000.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
BigBasket
999.00 1-3 days 4.2/5 Buy Now
Grofers
1050.00 2-5 days 4.0/5 Buy Now
Reliance Fresh
1100.00 N/A 4.3/5 -
More Megastore
1000.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.249.00 Rs.360.00

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Colonel Kushwaha's Basmati Golden Sella Rice

Estimated Delivery: 2-3 days
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Rs.249.00 Rs.360.00