Divya Kamdhenu Cow A2 Ghee Cream Bilona Method 1L Gir Cow

0 reviews
Smart Rank ⓘ 66/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience the rich, creamy texture of Divya Kamdhenu Cow A2 Ghee, crafted using the traditional Bilona method for superior quality.
  • Support sustainable farming with our organic, grassfed ghee sourced from Gir cows, known for their high-quality dairy products.
  • Enjoy the health benefits of cultured ghee, rich in nutrients and healthy fats, perfect for health-conscious individuals.
  • Packaged in an eco-friendly glass bottle, our 1 litre ghee is a delicious addition to your kitchen essentials.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong organic ghee with traditional appeal, but faces competitive pricing challenges.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.9★ 339
Total / Avg 3.90★ 339
Consensus: 3.90★ from 339 total reviews
Rs.1,149.00 Rs.1,999.00
Best price from Amazon.in Amazon.in
Key Features
Category Ghee
Method Bilona
Source Gir cows
Type Organic
Packaging Glass Bottle
Volume 1 Litre
Pros Rich in nutrients and healthy fats
Cons May be more expensive than mass-produced ghee
Details


Key Features: - Made using traditional Bilona method - Sourced from Gir cows - Organic and grassfed - Cultured for added health benefits - Comes in a convenient 1 litre glass bottle

For whom: - Health-conscious individuals looking for high-quality ghee - Those who prefer organic and traditional dairy products - People interested in supporting sustainable farming practices

Pros: - Rich in nutrients and healthy fats - Creamy texture and delicious flavor - Made from the milk of Gir cows, known for their high-quality dairy products - Comes in a glass bottle, making it eco-friendly

Cons: - May be more expensive than mass-produced ghee - Limited availability in certain regions - Some people may prefer ghee made from other breeds of cows

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's organic, grassfed, and traditional attributes align well with consumer preferences. ConsumerReports, Statista
Brand Strength 20 14 Divya is recognized for quality Ayurvedic products, enhancing brand trust and loyalty. IDC, MarketResearch
Category Momentum 20 15 The demand for organic and traditional ghee is rising in India, indicating strong category momentum. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but slightly premium compared to conventional ghee options. EconomicTimes, BusinessStandard
Competition 10 3 The market has several established players, making competition a significant factor. Euromonitor, FMCGNews
Use-case Advantage 5 4 Ideal for health-conscious consumers seeking traditional cooking fats, but limited in niche appeal. Healthline, FoodNavigator
Final Market Score 100 66/100 (3.30/5) Strong organic ghee with traditional appeal, but faces competitive pricing challenges.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's organic, grassfed, and traditional attributes align well with consumer preferences.
    Sources: ConsumerReports, Statista
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Divya is recognized for quality Ayurvedic products, enhancing brand trust and loyalty.
    Sources: IDC, MarketResearch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for organic and traditional ghee is rising in India, indicating strong category momentum.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly premium compared to conventional ghee options.
    Sources: EconomicTimes, BusinessStandard
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: The market has several established players, making competition a significant factor.
    Sources: Euromonitor, FMCGNews
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for health-conscious consumers seeking traditional cooking fats, but limited in niche appeal.
    Sources: Healthline, FoodNavigator
Summary
Strong organic ghee with traditional appeal, but faces competitive pricing challenges.

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Where to Buy

Flipkart
₹1499.00
2-3 days · ⭐ 4.2/5
Buy
BigBasket
₹1599.00
Same day · ⭐ 4.5/5
Buy
Reliance Fresh
₹1699.00
N/A · ⭐ 4/5
-
More Megastore
₹1649.00
N/A · ⭐ 3.8/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
1499.00 2-3 days 4.2/5 Buy Now
BigBasket
1599.00 Same day 4.5/5 Buy Now
Reliance Fresh
1699.00 N/A 4/5 -
More Megastore
1649.00 N/A 3.8/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.1,149.00 Rs.1,999.00

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Divya Kamdhenu Cow A2 Ghee Cream Bilona Method (1L) Gir Cow Ghee, Organic, Grassfed, Cultured, Traditional Ghee, Glass Bottle, 1 Litre

Estimated Delivery: 2-3 days
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Best price
Rs.1,149.00 Rs.1,999.00