Aroura Achar Freshness 400g
Smart Rank ⓘ
64/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enjoy the authentic taste of Lucknow with Aroura Achar's Mixed Pickle, crafted with love since 1944 for a truly homemade experience.
- Made from fresh, high-quality ingredients, this pickle offers a perfect blend of tangy and spicy flavors, enhancing any meal.
- Free from artificial colors, this healthy pickle allows you to indulge guilt-free while enjoying a burst of traditional Indian flavors.
- Versatile and delicious, use Aroura Achar's Mixed Pickle as a side dish or a flavorful ingredient to elevate your favorite recipes.
Market-Based Score (India)
66/100 (3.30/5)
Decent Aroura Achar's mixed pickle offers a strong heritage and quality, appealing to health-conscious consumers.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.1★ | 170 |
Total / Avg | 4.10★ | 170 |
Consensus:
4.10★ from 170 total reviews
Key Features
Category | Food |
---|---|
Name | Aroura Achar Mixed Pickle |
Weight | 400g |
Price | 170.0000 |
Preparation | Homemade |
Artificial Colors | Free |
Flavor | Tangy and Spicy |
Usage | Side dish or ingredient |
Details
Aroura Achar has been a trusted brand since 1944, providing the people of Lucknow with a delicious Mixed Pickle that is sure to tantalize your taste buds. Made with fresh and high quality ingredients, this pickle is a perfect blend of flavors that have been perfected over generations.
Key features of Aroura Achar's Mixed Pickle include its homemade preparation, ensuring a traditional taste that is unmatched by store-bought alternatives. Additionally, this pickle is free from artificial colors, making it a healthy choice for those looking to enjoy a guilt-free indulgence.
This Mixed Pickle is perfect for anyone who enjoys the tangy and spicy taste of authentic Indian pickles. Whether you pair it with your meal as a side dish, or use it as a flavorful ingredient in your recipes, Aroura Achar's Mixed Pickle is sure to add a burst of flavor to your dishes.
Pros: - Homemade preparation ensures a traditional and authentic taste - Free from artificial colors, making it a healthy option - Versatile ingredient that can be used in a variety of dishes
Cons: - May be too spicy for those with a low tolerance for heat - Some may find the texture of the pickle to be too firm or crunchy compared to other varieties
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Homemade, fresh, and healthy attributes align well with current consumer preferences for natural products. | Consumer Insights, Food Trends |
Brand Strength | 20 | 14 | Aroura Achar has a long-standing heritage since 1944, enhancing its brand trust and recognition. | Brand Equity, Market Research |
Category Momentum | 20 | 15 | The pickles category is experiencing steady growth due to rising demand for traditional foods. | Nielsen, Mintel |
Price Positioning | 20 | 10 | The pricing is competitive but may be perceived as premium compared to mass-market options. | Retail Analysis, Price Comparison |
Competition | 10 | 3 | The market is crowded with established brands, making differentiation crucial. | Market Share, Industry Reports |
Use-case Advantage | 5 | 4 | Ideal for traditional Indian meals, enhancing its relevance in everyday cooking. | Culinary Reviews, Food Blogs |
Final Market Score | 100 | 66/100 (3.30/5) | Aroura Achar's mixed pickle offers a strong heritage and quality, appealing to health-conscious consumers. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Homemade, fresh, and healthy attributes align well with current consumer preferences for natural products.Sources: Consumer Insights, Food Trends -
Brand Strength 14/20
Weight: 20Contribution: 14Rationale: Aroura Achar has a long-standing heritage since 1944, enhancing its brand trust and recognition.Sources: Brand Equity, Market Research -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: The pickles category is experiencing steady growth due to rising demand for traditional foods.Sources: Nielsen, Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: The pricing is competitive but may be perceived as premium compared to mass-market options.Sources: Retail Analysis, Price Comparison -
Competition 3/10
Weight: 10Contribution: 3Rationale: The market is crowded with established brands, making differentiation crucial.Sources: Market Share, Industry Reports -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Ideal for traditional Indian meals, enhancing its relevance in everyday cooking.Sources: Culinary Reviews, Food Blogs
Summary
Aroura Achar's mixed pickle offers a strong heritage and quality, appealing to health-conscious consumers.
Quick Compare

Rs.170.00
⭐ Reviews Summary
✅ What Users Love
- Authentic homemade taste that reminds buyers of traditional recipes.
- Fresh ingredients with no artificial colors, appealing to health-conscious consumers.
- Versatile condiment that enhances various dishes, praised for its flavor.
⚠️ What to Watch
- Some buyers find the spice level too intense for their preference.
- Packaging issues reported, including leaks or difficulty opening jars.
- Price point considered high compared to similar products on the market.

Rs.299.00
⭐ Reviews Summary
✅ What Users Love
- Authentic homemade taste with rich flavor.
- Perfect balance of spice and tanginess.
- High-quality ingredients sourced from farms.
⚠️ What to Watch
- Some customers find it too spicy for their taste.
- Packaging may not be sturdy enough for shipping.
- Limited availability in certain regions.

Rs.240.00
⭐ Reviews Summary
✅ What Users Love
- Rich and unique flavor profile
- Versatile for various dishes and snacks
- Convenient packaging with multiple bottles
⚠️ What to Watch
- Some find it too sweet for their taste
- Inconsistent texture across batches
- Limited availability in stores
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Aroura Achar Since 1944 LUCKNOW'S Mixed Pickle 400g Homemade Fresh And Tasty Pickle, Healthy And Crafted with Love, Free from Artificial Colors Estimated Delivery: 2-3 days
In Stock
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Rs.170.00 Rs.170.00 COD
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GO TO STORE GO TO STORE |
Aroura Achar Since 1944 LUCKNOW'S Mixed Pickle 400g Homemade Fresh And Tasty Pickle, Healthy And Crafted with Love, Free from Artificial Colors Estimated Delivery: 2-3 days
In Stock
COD
|