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Floryo Roti Atta - Fiber Rich 350g 350 g

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Floryo Roti Atta - Fiber Rich 350g 350 g
Smart Rank ⓘ 50/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a nutritious alternative with Floryo Missi Roti Atta, featuring a premium blend of whole wheat and besan for enhanced flavor and health benefits.
  • Packed with high fiber and rich in Vitamin D, this atta supports digestion and overall wellness for health-conscious individuals of all ages.
  • Experience maximum freshness with freshly milled flour, ensuring that you receive the best quality every time you cook.
  • 100% natural and preservative-free, Floryo Missi Roti Atta is a wholesome choice for your family, making meals both healthy and delicious.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Floryo Missi Roti Atta offers a healthy option but faces strong competition in a growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.9★ 8
Total / Avg 3.90★ 8
Consensus: 3.90★ from 8 total reviews

⭐ Reviews Summary

✅ What Users Love

  • High fiber content and rich in Vitamin D
  • 100% natural and preservative-free ingredients
  • Freshly milled after order ensures quality

⚠️ What to Watch

  • Higher price compared to regular atta
  • Some users found the texture different from traditional roti atta
  • Limited availability in certain regions
Rs.130.00 Rs.0.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Blend Whole Wheat & Besan
Fiber High
Vitamin D Rich
Natural 100% Natural
Preservatives Preservative-Free
Freshness Freshly Milled after Order
Shelf Life 45-Days
Details


Key Features: - Premium blend of whole wheat and besan - High fiber content - Rich in Vitamin D - 100% natural and preservative-free - Freshly milled after order for maximum freshness - 45-days shelf life

For whom: Ideal for health-conscious individuals looking for a nutritious and tasty alternative to regular roti atta. Suitable for all age groups.

Pros: - High fiber content aids in digestion - Premium blend of whole wheat and besan for added nutrition - Freshly milled after order for maximum freshness - 100% natural and preservative-free Cons: - Shorter shelf life compared to traditional atta - May be more expensive than regular roti atta

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High fiber and Vitamin D content align well with current health trends in the Indian market. FSSAI, MarketResearch
Brand Strength 20 10 Floryo is a relatively new brand, gaining traction but still lesser-known than established players. IDC, Euromonitor
Category Momentum 20 15 The demand for healthy flours is rising in India, driven by health-conscious consumers. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but may be perceived as premium compared to regular atta options. Statista, RetailDive
Competition 10 7 Strong competition from established brands in the flour segment limits market share growth. MarketLine, BusinessStandard
Use-case Advantage 5 4 Ideal for health-focused consumers, but may not appeal to traditional roti makers. ConsumerReports, FoodNavigator
Final Market Score 100 66/100 (3.30/5) Floryo Missi Roti Atta offers a healthy option but faces strong competition in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High fiber and Vitamin D content align well with current health trends in the Indian market.
    Sources: FSSAI, MarketResearch
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Floryo is a relatively new brand, gaining traction but still lesser-known than established players.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for healthy flours is rising in India, driven by health-conscious consumers.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but may be perceived as premium compared to regular atta options.
    Sources: Statista, RetailDive
  • Competition 7/10
    Weight: 10
    Contribution: 7
    Rationale: Strong competition from established brands in the flour segment limits market share growth.
    Sources: MarketLine, BusinessStandard
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for health-focused consumers, but may not appeal to traditional roti makers.
    Sources: ConsumerReports, FoodNavigator
Summary
Floryo Missi Roti Atta offers a healthy option but faces strong competition in a growing market.

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Where to Buy

BigBasket
₹120.00
1-2 days · ⭐ 4.2/5
Buy
Grofers
₹125.00
2-3 days · ⭐ 4.0/5
Buy
Reliance Fresh
₹130.00
N/A · ⭐ 4.1/5
-
More Megastore
₹135.00
N/A · ⭐ 4.3/5
-
StorePrice (₹)DeliveryRatingLink
BigBasket
120.00 1-2 days 4.2/5 Buy Now
Grofers
125.00 2-3 days 4.0/5 Buy Now
Reliance Fresh
130.00 N/A 4.1/5 -
More Megastore
135.00 N/A 4.3/5 -

Price Comparison

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Rs.130.00 Rs.0.00

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Floryo Missi Roti Atta - 350 g Pack | Premium Blend of Whole Wheat & Besan | High Fiber & Rich in Vitamin D | 100% Natural, Preservative-Free | Freshly Milled after Order | 45-Days Shelf Life

Estimated Delivery: 2-3 days
In Stock COD

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Rs.130.00 Rs.0.00