Sugar Watchers Millet Idli Mix - Low GI - 400gm

0 reviews

Smart Rank ⓘ 58/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy a healthy meal with Sugar Watchers Millet Instant Idli Mix, crafted from millets for a low GI option perfect for diabetics.
This 100% natural mix contains no palm oil or preservatives, ensuring a wholesome choice for your family's diet.
Vegan and sustainable, this idli mix supports heart health and aids in weight loss, making it ideal for health-conscious consumers.
Quick and easy to prepare, this mix is suitable for kids and the entire family, providing a nutritious alternative to traditional idli mixes.

Market-Based Score (India)

66/100 (3.30/5)

Decent

A promising health-focused product with strong features but faces tough competition in the market.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	3.8★	71
Total / Avg	3.80★	71

Consensus: 3.80★ from 71 total reviews

Rs.296.00 Rs.318.00

Best price from

Amazon.in

Key Features

Category	Food Product
Type	Instant Idli Mix
Ingredients	Millets
Diet	Vegan, Diabetic Friendly
Health Benefits	Low GI, Good for Heart Health
Weight	400 gm
Price	318.0000
Sustainability	100% Natural, No Palm Oil, No Preservatives

Details

2)

Key Features: - Made with millets instead of maida, making it low GI and suitable for diabetics - No added preservatives or palm oil, making it 100% natural and healthy - Vegan and sustainable product, good for the environment - Good for heart health and can aid in weight loss - Suitable for kids and the entire family

For Whom: - Individuals looking to manage their sugar intake - Diabetics looking for diabetic-friendly options - Individuals looking to incorporate more millets in their diet - Individuals looking for a healthy and quick meal option

Pros: - Healthy alternative to traditional idli mixes - Low GI and suitable for diabetics - Made with natural ingredients and no preservatives - Suitable for weight loss and heart health

Cons: - May not be readily available in all stores - Some may find the taste of millets different from traditional idlis

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The product's features align well with current health trends, appealing to diabetics and health-conscious consumers.	Frost & Sullivan, MarketWatch
Brand Strength	20	10	Sugar Watchers is a niche brand focusing on health, but lacks widespread recognition compared to larger brands.	IDC, Euromonitor
Category Momentum	20	15	The ready-to-eat segment is growing rapidly in India, driven by convenience and health trends.	Nielsen, Mintel
Price Positioning	20	15	The pricing is competitive for a premium health product, but may be perceived as high by price-sensitive consumers.	Statista, Economic Times
Competition	10	2	The market has strong competitors with established products, making it challenging for new entrants.	Mintel, Nielsen
Use-case Advantage	5	4	The product is versatile for various meals, but may not be a primary choice for all consumers.	Business Standard, HBR
Final Market Score	100	66/100 (3.30/5)	A promising health-focused product with strong features but faces tough competition in the market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: The product's features align well with current health trends, appealing to diabetics and health-conscious consumers.

Sources: Frost & Sullivan, MarketWatch
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Sugar Watchers is a niche brand focusing on health, but lacks widespread recognition compared to larger brands.

Sources: IDC, Euromonitor
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: The ready-to-eat segment is growing rapidly in India, driven by convenience and health trends.

Sources: Nielsen, Mintel
Price Positioning 15/20

Weight: 20

Contribution: 15

Rationale: The pricing is competitive for a premium health product, but may be perceived as high by price-sensitive consumers.

Sources: Statista, Economic Times
Competition 2/10

Weight: 10

Contribution: 2

Rationale: The market has strong competitors with established products, making it challenging for new entrants.

Sources: Mintel, Nielsen
Use-case Advantage 4/5

Weight: 5

Contribution: 4

Rationale: The product is versatile for various meals, but may not be a primary choice for all consumers.

Sources: Business Standard, HBR

Summary

A promising health-focused product with strong features but faces tough competition in the market.

Quick Compare

Sugar Watchers Millet Idli Mix - Low GI - 400gm

Rs.318.00

⭐ Reviews Summary

✅ What Users Love

Healthy alternative with low GI and no maida
Suitable for diabetics and weight loss diets
100% natural ingredients, vegan and sustainable

⚠️ What to Watch

Taste may not appeal to everyone
Texture can be different from traditional idli
Some users report difficulty in preparation

Delight Millet Khichdi Mix - 400gm

Rs.350.00

⭐ Reviews Summary

✅ What Users Love

Easy and quick to prepare.
Healthy and nutritious ingredients.
Good taste and flavor profile.

⚠️ What to Watch

Texture may be too soft for some.
Limited serving size for larger families.
Some users found it slightly bland without added spices.

Homemakerz Jowar Noodles - Healthy 200g

Rs.470.00

⭐ Reviews Summary

✅ What Users Love

Healthy alternative with no preservatives or gluten.
Tasty flavor and good texture for a millet noodle.
Not fried and low in fat, appealing to health-conscious consumers.

⚠️ What to Watch

Some users find the cooking time longer than expected.
A few customers report a slightly grainy texture.
Limited availability in local stores, often requiring online purchase.

Bhaat Moong Dal Khichdi High Protein 2-Pack

Rs.350.00

⭐ Reviews Summary

✅ What Users Love

Convenient ready-to-eat meal option for busy lifestyles.
High in protein and fiber, making it a healthy choice.
Non-spicy and gluten-free, suitable for various dietary preferences.

⚠️ What to Watch

Taste may be bland for those preferring stronger flavors.
Packaging could be improved for easier heating.
Some customers found the portion size smaller than expected.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Sugar Watchers Millet Instant Idli Mix \| No Maida \| Low GI \| Diabetic Friendly \| For Weight Loss \| 100% Natural - No palm oil or preservatives \| Sustainable and Vegan \| Good For Heart Health \| Suitable for Kids and good for entire family \| 400 gm (Pack of Estimated Delivery: 2-3 days In Stock	Rs.296.00 Rs.318.00 COD	GO TO STORE GO TO STORE
Sugar Watchers Millet Instant Idli Mix \| No Maida \| Low GI \| Diabetic Friendly \| For Weight Loss \| 100% Natural - No palm oil or preservatives \| Sustainable and Vegan \| Good For Heart Health \| Suitable for Kids and good for entire family \| 400 gm (Pack of Estimated Delivery: 2-3 days In Stock COD