MOI SOI Wheat Crunch 150g

0 reviews

Smart Rank ⓘ 71/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy guilt-free snacking with whole wheat MOI SOI, free from maida and preservatives
Savor the crunchy goodness of MOI SOI, a healthy alternative to fried snacks
Indulge in a flavorful treat with MOI SOI, made without any added MSG
Experience the satisfaction of a delicious snack at an affordable price point

Market-Based Score (India)

76/100 (3.80/5)

Good value

Strong market potential for MOI SOI Whole Wheat in the healthy snacks segment

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.2★	178
Total / Avg	4.20★	178

Consensus: 4.20★ from 178 total reviews

Rs.81.00 Rs.99.00

Best price from

Amazon.in

Key Features

Category	Snack
Weight	150g
Ingredients	Whole Wheat
Fried	Not Fried
Preservatives	No
MSG	No
Maida	No
Target Audience	Health-conscious individuals

Details

MOI SOI Whole Wheat snacks are a healthy and delicious option for those looking for a guilt-free snack. Made with whole wheat and free from maida, these snacks are not fried and do not contain any preservatives or MSG.

Key Features: - Made with whole wheat - No maida - Not fried - No preservatives or MSG

For whom: Individuals looking for a healthy snack option that is free from harmful additives and ingredients will enjoy MOI SOI Whole Wheat snacks. Whether you are on the go, at work, or need a quick bite at home, these snacks are a great choice for anyone looking to eat healthier.

Pros: - Healthy and delicious - Made with whole wheat - No harmful additives - Suitable for all ages Cons: - Limited flavor options compared to other snacks

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Aligned with current consumer preference for natural ingredients and no additives	Nielsen
Brand Strength	20	18	Established reputation for quality and health-conscious products	Brand Equity
Category Momentum	20	15	Growing demand for healthy ready-to-eat options	Mintel
Price Positioning	20	10	Competitive pricing compared to similar premium healthy snacks	Retail360
Competition	10	8	Facing competition from other established healthy snack brands	Euromonitor
Use-case Advantage	5	5	Convenient snacking option for health-conscious individuals	Grocery Trends
Final Market Score	100	76/100 (3.80/5)	Strong market potential for MOI SOI Whole Wheat in the healthy snacks segment

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Aligned with current consumer preference for natural ingredients and no additives

Sources: Nielsen
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Established reputation for quality and health-conscious products

Sources: Brand Equity
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for healthy ready-to-eat options

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitive pricing compared to similar premium healthy snacks

Sources: Retail360
Competition 8/10

Weight: 10

Contribution: 8

Rationale: Facing competition from other established healthy snack brands

Sources: Euromonitor
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Convenient snacking option for health-conscious individuals

Sources: Grocery Trends

Summary

Strong market potential for MOI SOI Whole Wheat in the healthy snacks segment

Quick Compare

MOI SOI Wheat Crunch 150g

Rs.99.00

⭐ Reviews Summary

✅ What Users Love

Healthy whole wheat option
No maida, not fried
Free from preservatives and MSG

⚠️ What to Watch

Small packaging size (150g)
Limited quantity per pack
Some may find it expensive compared to regular snacks

iD Wheat Paratha 390gm

Rs.85.00

⭐ Reviews Summary

✅ What Users Love

Convenient and easy to prepare.
Good taste and texture.
Healthy alternative with whole wheat.

⚠️ What to Watch

Can be slightly dry if overcooked.
Some buyers found it too thick.
Limited flavor variety.

Kitchens of India Yakhni Pulao - Ready 250g

Rs.280.00

⭐ Reviews Summary

✅ What Users Love

Convenient and easy to prepare
Authentic Indian flavors
Good portion size

⚠️ What to Watch

Some found the taste too salty
Packaging could be improved for better storage
Price is on the higher side

Wheafree Combo - Masala Missi Roti & Parantha 8 pcs

Rs.420.00

⭐ Reviews Summary

✅ What Users Love

Convenient ready-to-eat option, perfect for quick meals.
Lower carb content and multigrain ingredients appeal to health-conscious consumers.
Good taste and texture, resembling traditional roti and parantha.

⚠️ What to Watch

Some users found the price to be higher compared to similar products.
Limited availability in certain regions or stores.
A few customers reported that the packaging could be improved for better freshness.

Where to Buy

BigBasket

₹60.00

2-3 days · ⭐ 4.2/5

Buy

Grofers

₹65.00

1-2 days · ⭐ 4.0/5

Buy

Reliance Fresh

₹70.00

N/A · ⭐ 4.1/5

More Megastore

₹75.00

N/A · ⭐ 4.3/5

Store	Price (₹)	Delivery	Rating	Link
BigBasket	60.00	2-3 days	4.2/5	Buy Now
Grofers	65.00	1-2 days	4.0/5	Buy Now
Reliance Fresh	70.00	N/A	4.1/5	-
More Megastore	75.00	N/A	4.3/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	MOI SOI Whole Wheat, 150g (No Maida \| Not Fried \| No Preservatives or MSG) Estimated Delivery: 2-3 days In Stock	Rs.81.00 Rs.99.00 COD	GO TO STORE GO TO STORE
MOI SOI Whole Wheat, 150g (No Maida \| Not Fried \| No Preservatives or MSG) Estimated Delivery: 2-3 days In Stock COD