Tata Simply Better Pure & Unrefined Cold Pressed Virgin Coco

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience the rich aroma and flavor of real coconuts with Tata Simply Better Virgin Coconut Oil, perfect for enhancing your daily cooking.
  • Enjoy a healthy cooking oil option that's naturally cholesterol free, making it a great choice for health-conscious individuals.
  • Versatile and multipurpose, this coconut oil is ideal for various cooking methods, from frying to baking and even as a skin moisturizer.
  • Crafted from A1 grade coconuts, this pure and unrefined oil contains no added chemicals or preservatives for a clean cooking experience.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Tata Simply Better Coconut Oil offers quality and health benefits, appealing to a growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews
Rs.248.00 Rs.275.00
Best price from Amazon.in Amazon.in
Key Features
Category Cooking Oil
Type Cold Pressed Virgin Coconut Oil
Volume 250ml
Cholesterol Naturally Cholesterol Free
Flavor Rich Aroma & Flavor of Real Coconuts
Usage Daily Cooking & Multipurpose
Coconut Grade A1 Grade Coconuts
Pros High quality, pure, no added chemicals or preservatives
Cons May solidify at cooler temperatures, strong aroma
Details


Key Features: - Pure and unrefined cold pressed virgin coconut oil - Naturally cholesterol free - Rich aroma and flavor of real coconuts - Can be used for daily cooking with multipurpose usage - Made from A1 grade coconuts

For whom: - Anyone looking for a healthy cooking oil option - Individuals who appreciate the natural taste and aroma of coconuts - Those seeking a versatile ingredient for various types of cooking

Pros: - High quality, pure coconut oil - No added chemicals or preservatives - Versatile for different cooking methods - Rich in flavor and aroma - Naturally cholesterol free Cons: - May solidify at cooler temperatures - Strong coconut aroma may not be suitable for everyone's taste buds

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 Cold pressed and cholesterol-free features align well with health-conscious consumers. Euromonitor, Statista
Brand Strength 20 14 Tata is a well-respected brand in India, known for quality and trustworthiness. BrandZ, Kantar
Category Momentum 20 15 The demand for healthy cooking oils is rising in India, boosting category growth. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but slightly higher than mass-market alternatives. MarketWatch, Economic Times
Competition 10 5 Strong competition from local brands in the coconut oil segment. IDC, Canalys
Use-case Advantage 5 4 Versatile for cooking and health, appealing to a broad audience. FMCG News, Business Standard
Final Market Score 100 66/100 (3.30/5) Tata Simply Better Coconut Oil offers quality and health benefits, appealing to a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: Cold pressed and cholesterol-free features align well with health-conscious consumers.
    Sources: Euromonitor, Statista
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Tata is a well-respected brand in India, known for quality and trustworthiness.
    Sources: BrandZ, Kantar
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for healthy cooking oils is rising in India, boosting category growth.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly higher than mass-market alternatives.
    Sources: MarketWatch, Economic Times
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Strong competition from local brands in the coconut oil segment.
    Sources: IDC, Canalys
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Versatile for cooking and health, appealing to a broad audience.
    Sources: FMCG News, Business Standard
Summary
Tata Simply Better Coconut Oil offers quality and health benefits, appealing to a growing market.

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Price Comparison

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Rs.248.00 Rs.275.00

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Tata Simply Better Pure & Unrefined Cold Pressed Virgin Coconut Oil, Naturally Cholesterol Free, 250ml, Rich Aroma & Flavour of Real Coconuts, For Daily Cooking with Multipurpose Usage, A1 Grade Coconuts

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.248.00 Rs.275.00