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Rootstock Organic A2 Cow Ghee 1 Litre 100 Pure and Natural

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Smart Rank ⓘ 44/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the rich, buttery flavor of Rootstock Organic A2 Cow Ghee, perfect for cooking and baking your favorite dishes.
  • Made from organic A2 cow milk using the traditional Vedic Bilona method, ensuring a high-quality product for health-conscious consumers.
  • Packed with nutrients and Omega-3 fatty acids, this ghee adds healthy fats to your diet without any additives or preservatives.
  • Ethically sourced from grass-fed, hormone-free cows, making it a great choice for those who prefer organic, grass-fed dairy products.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Rootstock Organic A2 Cow Ghee offers quality but faces stiff competition in a growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 5★ 1
Total / Avg 5.00★ 1
Consensus: 5.00★ from 1 total reviews
Rs.1,398.00 Rs.0.00
Best price from Amazon.in Amazon.in
Key Features
Category Ghee
Type Organic A2 Cow Ghee
Volume 1 Litre
Method Vedic Bilona
Cows Grass-fed and Hormone-Free
Nutrients Rich in Omega-3
Additives None
Flavor Rich, Buttery
Details


Key Features: - Made from organic A2 cow milk using traditional Vedic Bilona method - Grass-fed and hormone-free cows - Rich in nutrients and Omega-3 fatty acids - Pure and natural without any additives or preservatives

For whom: - Health-conscious individuals looking for a high-quality cooking fat - Those who prefer organic, grass-fed dairy products - Anyone looking to add more nutrients and healthy fats to their diet

Pros: - Rich, buttery flavor perfect for cooking and baking - Contains healthy Omega-3 fatty acids and fat-soluble vitamins - Made from ethically sourced, hormone-free cow milk

Cons: - Higher price point compared to conventional ghee options - May not be suitable for individuals with dairy allergies or sensitivities

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's features align well with consumer preferences for health and quality. MarketWatch, FMCG News
Brand Strength 20 10 Rootstock is gaining recognition but still competes with established brands. IDC, Euromonitor
Category Momentum 20 15 The organic ghee market is growing rapidly in India due to health trends. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but higher than mass-market alternatives, limiting reach. Statista, Business Today
Competition 10 7 Strong competition from established brands in the organic ghee segment. Nielsen, FMCG News
Use-case Advantage 5 4 Ideal for health-conscious consumers but niche compared to regular ghee. Consumer Reports, Healthline
Final Market Score 100 66/100 (3.30/5) Rootstock Organic A2 Cow Ghee offers quality but faces stiff competition in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's features align well with consumer preferences for health and quality.
    Sources: MarketWatch, FMCG News
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Rootstock is gaining recognition but still competes with established brands.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The organic ghee market is growing rapidly in India due to health trends.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but higher than mass-market alternatives, limiting reach.
    Sources: Statista, Business Today
  • Competition 7/10
    Weight: 10
    Contribution: 7
    Rationale: Strong competition from established brands in the organic ghee segment.
    Sources: Nielsen, FMCG News
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for health-conscious consumers but niche compared to regular ghee.
    Sources: Consumer Reports, Healthline
Summary
Rootstock Organic A2 Cow Ghee offers quality but faces stiff competition in a growing market.

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Price Comparison

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Amazon.in More Detail

Rs.1,398.00 Rs.0.00

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Rootstock Organic A2 Cow Ghee 1 Litre, 100% Pure and Natural A2 Cow Desi Ghee, Churned from Vedia Bilona Method, Grass-Fed and Hormone-Free, Rich in Nutrients and Omega-3

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.1,398.00 Rs.0.00