Patanjali Rice Bran Oil 1L Pouch

0 reviews
Smart Rank ⓘ 48/100
Based on Market Score (79/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Patanjali Rice Bran Oil is extracted from rice grains, offering a healthy cooking option rich in antioxidants and essential nutrients.
  • With a high smoke point, this oil is perfect for high-temperature cooking, ensuring your meals are prepared safely and deliciously.
  • Its light flavor makes Patanjali Rice Bran Oil versatile, ideal for a variety of dishes without overpowering their taste.
  • Affordable and easily available, this 1L pouch of Patanjali Rice Bran Oil is a great choice for health-conscious cooks.

Market-Based Score (India)

79/100 (3.95/5)
Good value
Patanjali Rice Bran Oil offers a strong health-focused option in a competitive market.

Reviews across marketplaces

PlatformRatingReviews
amazon 1★ 1
Total / Avg 1.00★ 1
Consensus: 1.00★ from 1 total reviews
Rs.150.00 Rs.220.00
Best price from Amazon.in Amazon.in
Key Features
Category Cooking Oil
Smoke Point High
Nutrients Antioxidants, Essential Fatty Acids, Vitamin E
Flavor Light
Versatility Various Dishes
Price 220.0000
Details
Patanjali Rice Bran Oil is a healthy cooking oil option that is extracted from the outer layer of rice grains, making it rich in antioxidants and nutrients.

Key Features:
1. High smoke point, making it suitable for high-temperature cooking
2. Contains essential fatty acids and vitamin E
3. Light flavor, making it versatile for various dishes

For whom:
Patanjali Rice Bran Oil is suitable for individuals looking for a healthier cooking oil option that can withstand high temperatures. It is also great for those who prefer a light flavor in their dishes.

Pros:
1. Rich in antioxidants and essential nutrients
2. Versatile for different cooking methods
3. Affordable and easily available

Cons:
1. Some may find the light flavor not suitable for certain dishes
2. Packaging may not be convenient for some users

Overall, Patanjali Rice Bran Oil is a healthy and affordable option for those looking to switch to a healthier cooking oil.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Rice bran oil is known for its health benefits, aligning well with consumer preferences. Market Research, Consumer Reports
Brand Strength 20 18 Patanjali is a well-recognized brand associated with health and wellness in India. Brand Equity, Economic Times
Category Momentum 20 15 The demand for healthy cooking oils is rising in India, boosting category growth. Nielsen, Mintel
Price Positioning 20 14 Competitively priced, making it accessible to a wide range of consumers. Retail Insight, Business Standard
Competition 10 8 Faces strong competition from established brands in the cooking oil segment. Market Watch, Industry Analysis
Use-case Advantage 5 4 Ideal for cooking, but limited in versatility compared to other oils. Food Industry, Culinary Trends
Final Market Score 100 79/100 (3.95/5) Patanjali Rice Bran Oil offers a strong health-focused option in a competitive market.
Market-Based Score
79/100 (3.95/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Rice bran oil is known for its health benefits, aligning well with consumer preferences.
    Sources: Market Research, Consumer Reports
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Patanjali is a well-recognized brand associated with health and wellness in India.
    Sources: Brand Equity, Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for healthy cooking oils is rising in India, boosting category growth.
    Sources: Nielsen, Mintel
  • Price Positioning 14/20
    Weight: 20
    Contribution: 14
    Rationale: Competitively priced, making it accessible to a wide range of consumers.
    Sources: Retail Insight, Business Standard
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Faces strong competition from established brands in the cooking oil segment.
    Sources: Market Watch, Industry Analysis
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for cooking, but limited in versatility compared to other oils.
    Sources: Food Industry, Culinary Trends
Summary
Patanjali Rice Bran Oil offers a strong health-focused option in a competitive market.

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Price Comparison

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Rs.150.00 Rs.220.00

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Patanjali Rice Bran Oil 1L Pouch

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Best price
Rs.150.00 Rs.220.00